Tracking & Analytics Specialist (GTM) — Remote

Evox; Tandil; A distancia; ARS 600.000 - 900.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Remote role

Async-friendly team

Ownership over tracking infra

Descripción de la vacante

Evox is seeking a Tracking Specialist (GTM) for a remote, education-focused marketing agency. You will own the web analytics and pixel deployment architecture, implement tracking via Google Tag Manager, and ensure data from client sites is accurate from click to CRM entry.

You will configure events across major ad platforms, maintain GA4 tracking, and work with the Data & Analytics team to scale measurement workflows while ensuring GDPR/CCPA compliance and data privacy.

Formación

• 3+ years of hands-on tracking or web analytics experience in a marketing or agency environment
• Intermediate experience with GTM containers, trigger and variable creation, data layer implementation, and server-side tagging
• Practical experience planning, deploying, and troubleshooting conversion tracking across major ad platforms, with working knowledge of pixel and Conversion API (CAPI) configuration for Meta, Google Ads, TikTok, and LinkedIn
• Hands-on GA4 experience, including event configuration, key events, and DebugView
• Comfort with HTML, CSS selectors, and basic JavaScript for tag troubleshooting and custom script implementation, and skilled use of GTM Preview mode and browser developer tools
• Understanding of data privacy requirements (GDPR, CCPA) and consent management platforms
• An analytical, solution-driven mindset with a growth orientation, and strong communication skills translating technical tracking concepts for non-technical audiences
• Education marketing experience (traditional or online) is valued

Responsabilidades

• Own tag management & deployment across multi-client environment, including GTM container structure and data layers
• Own conversion tracking & platform integration with Meta, Google Ads, TikTok, LinkedIn; configure events for reporting and optimization
• Own QA, debugging & data integrity; audit broken tags and data discrepancies; verify events in GA4 DebugView
• Own data privacy compliance; manage cookie consent banners and consent mode across client sites
• Support documentation & cross-team enablement; maintain tagging plans, naming conventions, and QA checklists

Conocimientos

Web analytics

GTM setup

Data layer

Server-side tagging

Pixels & CAPI

GA4

HTML/CSS/JS

Privacy compliance

Herramientas

Google Tag Manager

GA4

Browser DevTools

Descripción del empleo

Evox is seeking a Tracking Specialist (GTM) for a remote, education-focused marketing agency. You will own the web analytics and pixel deployment architecture, implement tracking via Google Tag Manager, and ensure data from client sites is accurate from click to CRM entry.

You will configure events across major ad platforms, maintain GA4 tracking, and work with the Data & Analytics team to scale measurement workflows while ensuring GDPR/CCPA compliance and data privacy.