Remote Paid Search Lead for Education & Nonprofits

Atomic HR; Ciudad de Mendoza; Remote; ARS 75,496,000 - 113,243,000; Full time

Benefits offered by this job

Fully remote work environment

Competitive compensation

Job summary

Atomic HR is seeking a Paid Search Manager to lead strategy and execution for university and education-focused clients. You will own keyword strategy, bidding, ad copy, and performance optimization across Google Ads, collaborating with cross-functional teams to achieve inquiries, applications, and enrollment goals.

You will mentor team members and help shape the agency’s broader Paid Media vision while working in a fully remote environment.

Qualifications

• 4+ years of hands-on Paid Search experience in an agency or multi-account environment.
• Strong expertise in Google Ads including bidding, structure, and optimization.
• Experience managing performance-focused campaigns with meaningful budgets.
• Excellent analytical skills with data-driven decision making.
• Strong written and spoken English communications.

Responsibilities

• Lead Paid Search strategy and execution across Google Ads and related platforms.
• Develop and optimize keyword strategies based on search intent and partner goals.
• Build and manage campaigns, ad groups, keywords, match types, negatives, bids, budgets.
• Write and optimize search ad copy aligned with intent and conversion goals.
• Monitor performance, pacing, CTR, CPC, CPA, ROAS where applicable.
• Analyze queries and conversion data to identify optimization opportunities.
• Execute ongoing testing across keywords, bids, ad copy, landing pages, and campaigns.
• Translate performance data into insights and strategic recommendations.
• Collaborate with Analytics and Account Services to ensure accurate tracking.
• Stay updated on Google Ads updates, automation, and trends.

Skills

Paid Search

Google Ads

Campaign Optimization

Analytics

Communication

Leadership

Tools

Google Analytics

Google Tag Manager

Google Search Console

Job description

Atomic HR is seeking a Paid Search Manager to lead strategy and execution for university and education-focused clients. You will own keyword strategy, bidding, ad copy, and performance optimization across Google Ads, collaborating with cross-functional teams to achieve inquiries, applications, and enrollment goals.

You will mentor team members and help shape the agency’s broader Paid Media vision while working in a fully remote environment.