Remote Growth Strategist: End-to-End Google Ads

Sweat Pants Agency LLC; Rosario; A distancia; ARS 90.547.000 - 271.641.000; Jornada completa

Descripción de la vacante

Sweat Pants Agency is hiring a Google Ads Media Buyer / Growth Strategist to own client accounts end to end in a remote setting. You will manage DTC budgets, defend strategy, and present results directly to clients, taking ownership of outcomes rather than summaries.

You’ll work on high-spend Meta and Google campaigns, build landing pages and tracking, and defend attribution decisions with data. Strong communication in English is required.

Responsabilidades

• Own a set of DTC accounts as the strategist, the buyer, and the client's direct point of contact. Budgets run from $5k/mo to well into six figures a month.
• Own the client relationship. There is no account manager between you and them. You present the results, the plan, and the reasoning, and you are the one who answers when something is not working.
• Audit before you touch anything. Every account we take over gets a real review first: campaign and ad group structure, keywords versus search terms, negatives, bidding strategy per campaign type, impression share, feed health, landing pages, audiences, and conversion tracking.
• Run brand and non brand as different businesses. Brand is mostly assisted conversion and it usually belongs on target impression share, not target CPA. Non brand is where the growth is and where the waste is.
• Know what PMax is actually doing. The most common mistake we see is optimizing PMax against an incremental CAC when half the volume inside it is branded.
• Keep Google's automation on a leash. Auto applied recommendations, auto applied assets, and auto created sitelinks have cost our clients real money. We audit for them on a schedule.
• Own the feed. Merchant Center hygiene, product titles, disapprovals, promotions, and what the feed does to Shopping and PMax delivery.
• Own the tracking. GA4, GTM, Shopify goal imports versus a raw Google Ads tag, enhanced conversions, offline conversion imports for the lead gen accounts. When the numbers do not reconcile, you are the one who finds out why.
• Diagnose the bottleneck, then go fix it. Creative, offer, AOV, landing page, checkout, tracking. Nobody is going to reassign it to another team.
• Build the things the account needs. Landing pages, scripts, reporting, whatever removes the constraint. We are heavy AI users and we expect you to build, not just prompt.

Descripción del empleo

Sweat Pants Agency is hiring a Google Ads Media Buyer / Growth Strategist to own client accounts end to end in a remote setting. You will manage DTC budgets, defend strategy, and present results directly to clients, taking ownership of outcomes rather than summaries.

You’ll work on high-spend Meta and Google campaigns, build landing pages and tracking, and defend attribution decisions with data. Strong communication in English is required.