Remote DTC Growth Strategist — Google Ads Mastery

Impulso Media; Ciudad de Mendoza; Remote; ARS 139,086,000 - 231,811,000; Full time

Job summary

Sweat Pants Agency is seeking a Remote Google Ads Media Buyer / Growth Strategist who can own the entire Google Ads funnel for DTC brands. You will act as the client's direct point of contact, present results, and defend key decisions.

You will audit campaigns, manage budgets from five thousand dollars upward, and drive incremental growth through AI-enabled optimization. You will own feeds, tracking, and creative outputs, while differentiating brand vs.

Qualifications

• Hands-on Google Ads with real spend and results to discuss CPA/ROAS and revenue impact.
• Fluent in English for client-facing communication and presentations.
• Ability to own end-to-end Google Ads stack: feed, Shopping, PMax, Demand Gen, YouTube, and tracking.

Responsibilities

• Own a set of DTC accounts as strategist, buyer, and client contact.
• Audit campaigns, structure, keywords, negatives, bids, and tracking before touching anything.
• Keep brand and non-brand efforts as separate, report them distinctly.
• Know what PMax is delivering and separate branded vs. non-branded impact.
• Maintain feed health in Merchant Center and optimize landing pages and tracking.
• Own GA4, GTM and Shopify tracking; reconcile numbers and explain variances.
• Diagnose bottlenecks and build necessary assets, landing pages or scripts.
• Communicate updates, plans, and rationale directly to clients.

Skills

Paid media management

DTC growth

English communication

Attribution/measurement

Analytics & data-driven

Cross-functional collaboration

Tools

GA4

GTM

Shopify

Loom

Claude

Job description

Sweat Pants Agency is seeking a Remote Google Ads Media Buyer / Growth Strategist who can own the entire Google Ads funnel for DTC brands. You will act as the client's direct point of contact, present results, and defend key decisions.

You will audit campaigns, manage budgets from five thousand dollars upward, and drive incremental growth through AI-enabled optimization. You will own feeds, tracking, and creative outputs, while differentiating brand vs.