Remote Direct Response Copywriter for High-Ticket Campaigns

Digital Executive; Argentina; Remote; ARS 43,105,000 - 51,632,000; Full time

Job summary

Digital Executive is a fully remote performance marketing agency serving North American accounts. We hire a Direct Response Copywriter to craft high-converting Meta ad copy, VSL scripts, landing pages, and email campaigns.

You will partner with media buyers and clients to address pain points, build trust, and drive measurable results. The ideal candidate has 3+ years in direct response writing, strong US-market understanding, and fluency in English.

Qualifications

• 3+ years of direct response copywriting experience, preferably for a performance marketing agency.
• Strong experience writing Meta ad copy, video ad scripts, and video sales letters (VSLs).
• Proven experience writing conversion-focused copy for high-ticket services.
• Strong understanding of direct response marketing principles and how to write copy that drives measurable results.
• Experience creating landing page copy, email sequences, and other sales-focused marketing materials.

Responsibilities

• Write high-converting copy for Meta ads, including video ad scripts, static ad copy, and other direct response creatives.
• Develop video sales letter (VSL) scripts that educate prospects, address their pain points, and drive conversions.
• Create landing page copy and work closely with media buyers to build high-converting landing pages.
• Write email sequences and broadcast emails designed to nurture existing leads and move them toward a purchase.
• Develop messaging that demonstrates a deep understanding of each client's target audience, challenges, and needs.
• Work directly with clients to understand their businesses, offers, and marketing objectives.
• Collaborate with media buyers to ensure copy aligns with campaign strategies and performance goals.
• Review campaign performance and make adjustments to copy based on conversion rates, ROAS, and other relevant metrics.
• Use AI tools, including Claude Code, Codex, Hermes, and similar platforms, to support copywriting workflows and improve efficiency.
• Handle additional copywriting projects for an assigned group of clients as needed.
• Take ownership of copy performance, continuously testing and improving messaging to achieve stronger results.

Skills

Direct response copywriting

Meta ad copy

VSL scripts

Landing page copy

Email sequences

Client-facing

English proficiency

AI tools usage

Campaign optimization

Ownership & initiative

Tools

Claude Code

Codex

Hermes

Job description

Digital Executive is a fully remote performance marketing agency serving North American accounts. We hire a Direct Response Copywriter to craft high-converting Meta ad copy, VSL scripts, landing pages, and email campaigns.

You will partner with media buyers and clients to address pain points, build trust, and drive measurable results. The ideal candidate has 3+ years in direct response writing, strong US-market understanding, and fluency in English.