Remote Direct-Response Ad Creative Strategist for YouTube

Power Digital Marketing; Quilmes; Remote; ARS 1,000,000 - 1,400,000; Full time

Job summary

Power Digital Marketing seeks a Creative Strategist who understands direct response and can script YouTube ads and mini VSLs for competitive e-commerce markets. You’ll handle research, angle development, hook writing, scripting, and fast iteration with data-driven feedback.

You’ll work across multiple 8- to 9-figure brands, where the work is demanding and the bar is high. Familiarity with AI tools and scale-driven results is valued.

Qualifications

• 2+ years writing direct response video ads for YouTube or Facebook.
• Understanding Eugene Schwartz’s awareness stages and how to apply them to cold traffic.
• Experience scripting hooks, mini VSLs, and full ad concepts.
• Ability to analyze performance data and build the next creative.
• Proven spend behind your work – ads that ran profitably at scale.
• Comfort using AI tools as part of day-to-day workflow.
• Experience in compliance-sensitive categories like supplements or weight loss is a bonus.

Responsibilities

• Research and angle development for ads across multiple brands.
• Write hooks and scripts for YouTube ads and mini VSLs.
• Iterate creative based on performance data and feedback.
• Collaborate with AI production team for fast delivery.

Skills

Direct response writing

Video ads (YouTube/Facebook)

Creative scripting

Data-driven optimization

AI tools usage

Tools

AI tools

Job description

Power Digital Marketing seeks a Creative Strategist who understands direct response and can script YouTube ads and mini VSLs for competitive e-commerce markets. You’ll handle research, angle development, hook writing, scripting, and fast iteration with data-driven feedback.

You’ll work across multiple 8- to 9-figure brands, where the work is demanding and the bar is high. Familiarity with AI tools and scale-driven results is valued.