Remote Performance Creative Strategist: DTC & Meta VSLs

KittySpout; Buenos Aires; Remote; ARS 50,837,000 - 101,675,000; Full time

Benefits offered by this job

Fully remote

Performance bonus structure

Job summary

KittySpout is seeking a Performance Creative Strategist to lead ideation, scripting, and management of the entire creative process for Meta VSLs, UGC ads, and high-converting direct response campaigns across paid channels. We spend $2,000,000+ monthly on Meta and seek a proven DR expert to scale performance quickly and responsibly.

You will work remotely with founders, deliver 15 ad briefs per week, and leverage Northbeam and other tools to optimize campaigns.

Qualifications

• 3+ years of experience in performance creative for DTC brands or agencies.
• Deep DTC experience with brands and spend levels behind work.
• Experience briefing short and long form VSLs and delivering volume weekly.
• Fluent in English with strong written and verbal communication.
• Proven VSL copywriting experience for DR campaigns.
• Experience running an AI stack in production and using data to optimize creatives.
• Ability to work remotely and meet aggressive deadlines.

Responsibilities

• Develop VSL briefs end-to-end: angle, hook, script, structure.
• Design AI-driven concepts and hooks for paid video.
• Partner with editors and performance marketers on testing.
• Iterate strategy based on creative performance data.

Skills

Direct response expertise

VSL copywriting

Meta VSLs

Deep DTC experience

Fluent English

Analytical skills

AI stack in production

Tools

Northbeam

Facebook Ads

Job description

KittySpout is seeking a Performance Creative Strategist to lead ideation, scripting, and management of the entire creative process for Meta VSLs, UGC ads, and high-converting direct response campaigns across paid channels. We spend $2,000,000+ monthly on Meta and seek a proven DR expert to scale performance quickly and responsibly.

You will work remotely with founders, deliver 15 ad briefs per week, and leverage Northbeam and other tools to optimize campaigns.