About the role
As an Optimization Representative, you will make an impact by helping advertisers improve the performance of their digital marketing campaigns through data-driven recommendations and strategic account optimization. You will be a valued member of the Optimization Services team and work collaboratively with Account Managers, Strategists, and advertising clients across multiple global markets.
In this role, you will:
- Optimize and improve the performance of digital advertising accounts across Search, Display, Video, Shopping, and App campaigns.
- Analyze campaign performance data and identify opportunities to increase effectiveness, efficiency, and return on investment.
- Build, organize, and restructure advertising accounts to align with business goals and best practices.
- Partner with internal stakeholders in a consultative capacity to provide strategic recommendations and performance insights.
- Create, adapt, and localize keywords, ad copy, and campaign assets while considering cultural nuances and business objectives.
- Deliver high-quality work within established timelines, supporting both complex and high-value customer accounts.
- Contribute to a positive customer experience through effective communication and solution-oriented support.
Work model
We believe hybrid work is the way forward as we strive to provide flexibility wherever possible. Based on this role's business requirements, this is a hybrid position requiring 2-3 days a week in a client or Cognizant office in Buenos Aires, Argentina. Regardless of your working arrangement, we are here to support a healthy work-life balance through our various wellbeing programs.
What you need to have to be considered
- Bachelor's degree (completed or in progress) in Marketing, Communications, Business, Public Relations, Psychology, Sociology, or a related field.
- Professional proficiency in English plus Spanish.
- Experience in customer-facing roles, customer support, digital marketing, advertising agencies, or related business environments.
- Understanding of digital marketing and online advertising concepts.
- Experience with or knowledge of Google Ads, including campaign management and optimization best practices.
- Advanced Microsoft Excel skills for reporting, analysis, and data interpretation.
- Ability to work effectively in fast-paced and dynamic environments.
- Strong analytical, problem-solving, and organizational skills.
These will help you stand out
- Google Ads certification.
- Experience working with Google Ads products, including Search, Display, Video, and App campaigns.
- Familiarity with Google Analytics and Google Tag Manager.
- Advanced proficiency with Google Workspace tools, including Sheets, Slides, and Docs.
- Experience supporting international clients or multilingual advertising environments.
- Strong attention to detail, time management, communication, and collaboration skills.
Cognizant is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.
Additional Information
Job Number:
Job Category: Reservations
Location: Av. Madero 1250, Retiro, , Buenos Aires, Argentina 1104
Position Type: Non-Management
Position Summary: Process all reservation requests, changes, and cancellations received by phone, fax, or mail. Identify guest reservation needs and determine appropriate room type. Verify availability of room type and rate. Explain guarantee, special rate, and cancellation policies to callers. Accommodate and document special requests. Answer questions about property facilities/services and room accommodations. Follow sales techniques to maximize revenue. Input and access data in reservation system. Indicate special room reservation types (e.g., complimentary rooms, employee discounts, travel agent inspection rates, and wholesale reservations) by inputting the correct code and rate into the reservation system. Follow proper escalation procedures when addressing guest concerns. Follow all company policies and procedures; ensure uniform and personal appearance are clean and professional; maintain confidentiality of proprietary information; protect company assets; protect the privacy and security of guests and coworkers. Welcome and acknowledge all guests according to company standards; anticipate and address guests' service needs; assist individuals with disabilities; thank guests with genuine appreciation. Speak with others using clear and professional language; answer telephones using appropriate etiquette. Develop and maintain positive working relationships with others; support team to reach common goals; listen and respond appropriately to the concerns of other employees. Comply with quality assurance expectations and standards. Move, lift, carry, push, pull, and place objects weighing less than or equal to 10 pounds without assistance. Perform other reasonable job duties as requested by Supervisors.
PREFERRED QUALIFICATIONS
- Education: High school diploma or G.E.D. equivalent.
- Related Work Experience: No related work experience.
- Supervisory Experience: No supervisory experience.
- License or Certification: None
At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.
When you join the Sheraton family, you become a member of its global community. We've been a place to gather and connect since 1937. At Sheraton, associates create a sense of belonging in more than 400 communities around the world. We invite, we welcome, and we connect guests through engaging experiences and thoughtful service. If you're a team player who is excited to deliver a meaningful guest experience, we encourage you to explore your next career opportunity with Sheraton. Join us on our mission to be 'The World's Gathering Place'. In joining Sheraton Hotels & Resorts, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.
Specialist, Shared Services - Americas
Based in Argentina, this role serves as a process owner, administrator and subject matter expert for hire-to-retire operational processes. You will provide accurate, compliant and timely support to associates across Argentina, Chile and Colombia, owning a small set of specialties while rotating onto additional areas to build broad HR operations experience and support career growth.
What you will do:
- Execute end-to-end transactional HR activities across the hire-to-retire lifecycle, ensuring compliance with local law and internal policies.
- Create and manage position requisitions and contract issuance (employment contracts, annexes, or offer letters).
- Collect and validate new-hire documentation and required employee data.
- Manage onboarding activities, including new-hire orientation, required forms, systems access coordination, and onboarding checklists.
- Manage offboarding activities, including exit processing and documentation, knowledge-transfer coordination and exit reporting.
- Maintain HRIS and People Management Systems with accurate employee records, ensuring data quality, confidentiality and audit readiness.
- Coordinate leaves of absence, medical licenses and other statutory processes with internal teams, health institutions and/or external service provider as required.
- Notify and coordinate with government institutions, external consultants or vendors when required by local regulation or company process.
- Communicate leave, vacation and permit information to payroll and other relevant stakeholders to ensure accurate pay and compliance.
- Respond to associate inquiries promptly, accurately and empathetically via the designated service channels; elevate complex issues appropriately.
- Support labor audits, inspections and related processes; prepare documentation and coordinate with legal or external advisors as needed.
- Manage benefits, such as Gym, Discounts Card, Medical Insurance. Act as a focal point for employees regarding doubts and headcount moves.
- Support with internal communication and Internship Program.
- Uploading HR invoices into an internal system.
- Identify opportunities to standardize and improve processes, systems, knowledge articles and service delivery; support or lead process‑improvement initiatives.
- Partner closely with Centers of Expertise, People & Culture Business Partners and other cross-functional teams to ensure consistent and end-to-end case resolution.
- Contribute to cross‑functional projects and continuous improvement initiatives.
- Perform other duties as assigned, with or without accommodation.
Who you are:
- Bachelor's degree in Human Resources, Business Administration, or related field).
- 3+ years of experience in HR administration, HR shared services, payroll or related operational HR role supporting Argentina and/or other Latin American countries.
- Business-level English required for cross-regional collaboration. Portuguese proficiency is a plus.
- Strong knowledge of local labor regulations and statutory requirements for Argentina and working knowledge of Chile and Colombia labor practices preferred.
- Proficiency using HRIS platforms and Microsoft Office (Excel, Word, Outlook). Experience with ticketing/service management systems is a plus.
Preferred qualifications
- Experience working in a shared services or centralized HR operations model.
- Experience liaising with payroll providers, benefits vendors, government institutions and external consultants.
- HR certification (local or international) such as SHRM, HRCI or equivalent.
Skills and competencies
- High attention to detail and commitment to data accuracy and confidentiality.
- Strong customer-service orientation with empathy and professional communication skills.
- Proven ability to prioritize, manage time and meet SLAs in a fast‑paced environment.
- Problem‑solving mindset with the ability to identify root causes and propose practical improvements.
- Collaborative team player with strong stakeholder management skills across geographies and functions.
- Adaptability and eagerness to learn new processes and tools.
Systems, tools and metrics
- Regular use of HRIS, HR case/ticketing systems and Microsoft Office suite.
- Performance measured against Service Level Agreements (SLAs) and KPIs such as ticket response and resolution time, onboarding completeness and accuracy, HRIS data quality, and associate satisfaction.