Content Marketing Lead - AI-Driven B2B Tech (Flexible Hours)

Rocket Lab Corporation; Buenos Aires; On-site; ARS 1,200,000 - 1,800,000; Full time

Benefits offered by this job

Flexible hours

Work-life balance philosophy

Great work environment

Flexible benefits

Learning & development opportunities

Job summary

Rocket Lab in Buenos Aires is seeking a Content Specialist to own how our products are explained, positioned and brought to market across channels. You’ll work with the Marketing team to set content direction and drive AI-powered automation for content production.

You’ll build messaging, create SEO/content plans, and collaborate with teams across Latin America, North America and Europe to support global and regional initiatives. English and Spanish are required.

Qualifications

• 4+ years in content marketing, ideally B2B tech/adtech/martech/mobile.
• Strong writing and storytelling, able to explain technical products simply.
• Daily use of AI tools (Claude, ChatGPT) and experience building agents or automated workflows.

Responsibilities

• Turn product capabilities into clear positioning, messaging and value propositions for advertisers, agencies, sales teams and partners.
• Lead go-to-market plans for new products/features including content and enablement for Sales and Customer Success.
• Build marketing materials: one-pagers, narratives, case studies, battle cards, product pages.
• Define content strategy and editorial calendar for LinkedIn, Instagram, website, newsletters and other owned channels.
• Own SEO/GEO strategy, track performance and share insights with leadership.
• Collaborate with teams in LATAM, North America and Europe on global/regional projects.

Skills

Content marketing

SEO

AI workflows

Bilingual EN/ES

Storytelling

Tools

HubSpot

No-code tools

APIs

Job description

Rocket Lab in Buenos Aires is seeking a Content Specialist to own how our products are explained, positioned and brought to market across channels. You’ll work with the Marketing team to set content direction and drive AI-powered automation for content production.

You’ll build messaging, create SEO/content plans, and collaborate with teams across Latin America, North America and Europe to support global and regional initiatives. English and Spanish are required.