Senior Sales Leader, Luxury Hospitality & MICE

ENNISMORE; Abu Dhabi; On-site; AED 480,000 - 720,000; Full time

Job summary

ENNISMORE in Abu Dhabi is seeking a senior sales leader to drive regional growth in luxury hospitality, focusing on MICE and corporate groups. You will guide multiple properties, close high-value contracts, and align sales with marketing, product development, and customer service to maximize revenue.

The role requires exceptional leadership, sharp market insight for the Middle East, and willingness to travel within the cluster region to build strong client relationships and brand presence.

Qualifications

• Bachelor's degree in Business Administration, Marketing, or related field; MBA or advanced degree preferred
• 5+ years of progressive sales experience in hospitality or related industry
• Minimum 3 years in senior sales leadership role, multi-property/regional capacity
• Proven track record of achieving/exceeding sales targets in luxury market segments
• Strong understanding of hospitality in the Middle East, especially MICE sales
• Expertise in MICE (Meetings, Incentives, Conferences, and Exhibitions) sales
• Strategic planning and revenue management skills
• Outstanding leadership with high-performing teams
• Advanced negotiation and client relationship management
• Proficiency in market analysis, budgeting, and forecasting
• Excellent communication and presentation skills
• Proficient in CRM software and key sales tools
• Willingness to travel within cluster region
• Fluency in English and Arabic; additional languages are beneficial

Responsibilities

• Develop and implement sales strategies to meet regional business goals and revenue targets
• Identify new business opportunities and market trends to expand the customer base
• Conduct market analysis to stay ahead of competitors and adjust strategies accordingly
• Lead, motivate and drive corporate groups and MICE opportunities to the hotel
• Foster a collaborative and high-performance culture within the sales team
• Build and maintain strong relationships with key clients, stakeholders and business partners
• Negotiate contracts and close high-value sales deals
• Maintain excellent customer service levels and ensure client satisfaction
• Explore and develop new sales channels and partnerships
• Drive market penetration and increase brand visibility in key territories
• Participate in industry events, conferences and networking activities to build business relationships
• Monitor and report on sales performance metrics KPIs to senior management
• Prepare and present regular sales forecasts and business updates
• Analyze sales data to improve strategies, target key sectors and optimize performance
• Work closely with marketing, product development and customer service teams to align sales efforts with business objectives
• Provide feedback on market trends, customer preferences and competitive landscape to improve product offerings
• Prepare and manage the sales budget for the region
• Ensure cost-effective sales operations and adherence to the financial guidelines

Skills

MICE sales

Negotiation

Leadership

Market analysis

Forecasting

CRM tools

Education

Bachelor's degree in Business Administration / related field

MBA or advanced degree preferred

Tools

CRM software

Sales tools

Job description

ENNISMORE in Abu Dhabi is seeking a senior sales leader to drive regional growth in luxury hospitality, focusing on MICE and corporate groups. You will guide multiple properties, close high-value contracts, and align sales with marketing, product development, and customer service to maximize revenue.

The role requires exceptional leadership, sharp market insight for the Middle East, and willingness to travel within the cluster region to build strong client relationships and brand presence.