Sales Manager – B2C Forex & CFD | Dubai

Fexmax; Dubai; On-site; AED 60,000 - 90,000; Full time

Job summary

Fexmax in Dubai is seeking a hands-on Sales Manager to lead day-to-day B2C sales operations, coach executives, and drive revenue targets in a fast-paced fintech environment, with a focus on forex and online trading products.

You will set targets, monitor activity, review calls, and collaborate with Marketing and Compliance to optimize lead quality, conversion rates and customer activation while maintaining a high-performance sales culture.

Qualifications

• 3–6 years of sales experience with 1–2 years in management.
• Experience in Forex/CFD or fintech industries preferred.
• Proven track record of meeting targets.
• Strong English communication and negotiation skills.

Responsibilities

• Manage and lead a team of B2C Sales Executives.
• Set daily, weekly, and monthly targets and monitor performance.
• Drive registration, activation and revenue targets.
• Coach executives through calls, objection handling and closing.
• Analyze sales metrics and optimize funnel performance.
• Coordinate with Marketing to improve lead quality.

Skills

Sales leadership

B2C sales

CRM proficiency

Performance coaching

Forecasting and reporting

Tools

CRM systems

Job description

The Sales Manager will be responsible for managing the day-to-day sales operation achieving monthly revenue targets improving lead conversion coaching sales executives and maintaining a high-performance sales culture The ideal candidate will have experience in strong Forex CFD online trading fintech financial services or another high-volume B2C sales environment strong This is a hands-on role You will be expected to actively manage the team monitor sales activity review calls identify performance gaps and ensure targets are consistently achieved

Key Responsibilities

• Sales ManagementManage and lead a team of B2C Sales Executives Account Managers Set daily weekly and monthly sales targets Monitor individual and team performance against targets Conduct daily sales meetings and performance reviews Drive the team toward registration activation first-time deposits and revenue targets Develop and implement strategies to improve sales conversion
• Lead Management ConversionEnsure timely follow-up on all assigned leads Monitor lead contact rates follow-up activity and conversion Identify bottlenecks in the sales funnel and take corrective action Work with the Marketing team to improve lead quality and campaign performance Ensure effective CRM usage and accurate lead-status updates
• Team Coaching DevelopmentTrain new sales executives on products sales processes CRM and communication Conduct regular call reviews and provide constructive feedback Coach team members on objection handling negotiation and closing Identify high performers and underperformers Implement performance improvement plans where required Maintain discipline attendance productivity and sales standards within the team
• Client Acquisition RevenueDrive new retail trader acquisition Increase account activation and first-time deposits Improve conversion from lead registration verified account active client Support the team in handling high-value prospects Develop strategies to improve client retention and repeat engagement
• Reporting AnalyticsTrack and report key sales metrics including Leads receivedLeads contactedContact rateQualified leadsRegistration rateAccount activationFirst-time depositsDeposit volumeConversion rateRevenue per salespersonTeam target achievementClient retentionPrepare daily weekly and monthly sales reports for senior management
• Compliance Internal CoordinationEnsure sales activities follow company policies and applicable regulatory requirements Coordinate with Compliance Operations Finance Customer Support and Marketing teams Ensure sales representatives provide accurate product and risk information to clients Escalate client and operational issues appropriately

Requirements

• 3–6 years of sales experience, with at least 1–2 years in a team management role.Experience managing B2C telesales, inside sales, or account management teams.Experience in Forex, CFD, online trading, brokerage, fintech, financial services, insurance, lending, or similar industries is preferred.Proven track record of achieving sales targets.Experience managing a team of 5–20+ sales professionals.Strong understanding of sales funnels, CRM, lead management, and conversion metrics.Strong coaching and people-management skills.Excellent communication and negotiation skills.Strong English communication skills.Ability to work in a target-driven and fast-paced environment.Previous UAE/Dubai sales experience is preferred.

Preferred Candidate Profile

• Candidates with experience in the following roles are preferred:Forex Sales ManagerCFD Sales ManagerB2C Sales ManagerTelesales ManagerForex Team LeaderTrading Account ManagerSales Team Leader – Financial ServicesOnline Trading Sales ManagerCandidates with an existing understanding of the UAE retail trading market will have an advantage.

Key Performance Indicators

• Monthly sales target achievement
• First-time deposit conversion
• Deposit volume
• Lead-to-client conversion
• Revenue generated by the team
• Revenue per salesperson
• Sales team productivity
• Lead follow-up performance
• Client retention
• Team attendance and attrition

Compensation

• Fixed Salary: Competitive, based on experience
• Variable: Performance-based incentives / commission
• Benefits: As per UAE employment regulations and company policy

What We Are Looking For

What We Are Looking ForWe are looking for a hands-on sales leader, not someone who only manages reports.The ideal candidate should be comfortable sitting with the sales team, listening to calls, coaching executives, handling difficult prospects, analysing numbers, and taking ownership of the team's monthly target.If you have consistently managed and delivered results through a B2C sales team, we would like to hear from you.