Sales Director – Programmatic Advertising (MENA)

Equativ; Dubai; On-site; AED 350,000 - 600,000; Full time

Job summary

Equativ is seeking a Sales Director to drive programmatic and digital advertising revenue across the MENA region. The role combines day-to-day sales with strategic client engagement, leveraging a strong agency and brand network and fluency in English.

You will lead the sales strategy, manage key relationships, and collaborate with cross-functional teams to deliver Equativ's programmatic and managed services offerings.

Qualifications

• 10+ years in sales or partnerships at a digital ad tech company.
• Proven work with DSPs, programmatic media-buying, or ad-tech platforms.
• Strong knowledge of digital media advertising technology and trends.
• Commitment to ongoing education through workshops and conferences.
• Proven ability to drive sales from plan to close and motivate a team.
• Existing agency network in the MENA region is required.
• Fluent English; French is a strong plus.

Responsibilities

• Develop and execute the sales strategy to hit revenue targets in MENA.
• Define sales and partnerships strategy with DSPs, agencies, and brands.
• Present sales forecasts and ensure forecasting quality in CRM tools.
• Nurture long-term relationships with demand-side partners and direct advertisers.
• Serve as primary contact for top-tier clients with tailored programmatic solutions.
• Market Equativ offerings including managed services and programmatic solutions.
• Manage deal flow across planning, partnerships, and trading teams to expand presence.
• Collaborate with product, marketing, and support for integrated client engagement.
• Stay updated on industry trends and emerging technologies in MENA AdTech.

Skills

10 years experience

DSPs / programmatic

digital ad tech

deal closing & sales leadership

agency network (MENA)

English fluent

French a plus

Job description

Whats in it for you

We are looking for a Sales Director to drive programmatic and digital advertising revenue across MENA. The ideal candidate is a proven deal-maker with a strong agency & brand network fluent in English and motivated by results. This role combines day-to-day sales execution with strategic client engagement.

Key Responsibilities

• In MENA your primary objective will be to develop and execute the sales strategy to achieve revenue targets drive business growth and support our demand partnership efforts:
• Set growth objectives and hit sales targets.
• Define a sales and partnerships strategy by driving and leading the relationship with DSPs agencies curators (programmatic resellers) and direct brands.
• Present sales forecasts through CRM tools (salesforce) and ensure quality of the forecasting methodology.
• Develop and nurture long-term relationships with key demand-side partners including direct advertisers agencies and independent agencies.
• Serve as the primary contact for top-tier clients understanding their needs and offering tailored programmatic and managed service solutions.
• Market the complete Equativ product offerings including managed services and programmatic solutions.
• Understand and follow through the deal flow from agency media planning teams partnership teams trading teams to expand Equativ presence in large agencies.
• Collaborate with cross-functional teams including product marketing and customer support to ensure a seamless and integrated approach to client engagement.
• Stay up-to-date with industry trends competitive landscape and emerging technologies in the MENA AdTech space.

About you

• 10 years of experience delivering results in a sales or partnership development role at a digital ad tech company with a proven track record in consistently meeting or exceeding sales goals.
• Proven experience working with DSPs programmatic media-buying or ad-tech platforms with a track record of scaling demand-side revenue.
• Good knowledge of digital media advertising technology and emerging trends.
• Committed to continuous education through workshops seminars and conferences.
• Proven ability to drive the sales process from plan to close and motivate a sales team.
• Strong business sense and industry expertise.
• Existing agency network in the MENA region is a must.
• Fluent English; French is a strong plus

About Equativ

Equativ a leading independent ad platform brings scale and simplicity to digital advertising. Following itsrecent merger with Sharethroughand the acquisition ofKamino Retail advertisers media owners and technology partners rely on Equativs advanced SSP curation and retail media services and technology to achieve maximum business outcomes. With a focus on privacy-first programmatic video CTV and data-driven solutions Equativ enables clients to activate across the digital ecosystem while protecting consumer privacy. The companys global expertise is also backed by a team of over 750 employees across 19 countries.

Equativ has been awarded label and is proud to be among the best companies in the ChooseMyCompany ranking recognized for its flexible working environment. Come and lead the charge with us in building a transparent ecosystem based on quality!

Equal Employment Opportunity

Equativ is an equal opportunity employer. Equal access to employment services and programs are available to everyone regardless of race color ancestry religion sex national origin sexual orientation age citizenship marital status disability gender identity or Veteran status. If you require reasonable accommodation throughout the application and/or interview process please contact the recruitment team atemailprotected

Required Experience

Director