Regional Cybersecurity Marketing Lead, MENA

Emtmeta; Dubai; On-site; AED 180,000 - 300,000; Full time

Benefits offered by this job

Health insurance

Annual travel allowances

Training and career growth programs

Job summary

EMT Dubai seeks a Marketing Manager to lead regional marketing strategy across the MENA region in the cybersecurity distribution space. You will drive brand awareness, generate pipeline through channel partners, and support vendor-aligned campaigns in a fast-paced environment.

The ideal candidate has 5–8 years of regional B2B marketing experience in IT security or distribution, with strong cross-functional collaboration and proficiency in marketing platforms.

Qualifications

• Bachelor's degree in Marketing, Business, or related field; MBA is a plus.
• 5–8 years of regional B2B marketing experience in IT, cybersecurity, or tech distribution.
• Strong understanding of channel marketing and co-branded campaigns.
• Proficiency with marketing platforms such as Google Analytics, LinkedIn Ads, Canva, Lusha, WordPress.
• Fluent in English and Arabic; French a plus; able to travel across the region.

Responsibilities

• Develop and execute the regional marketing strategy aligned with corporate goals and vendor priorities.
• Localize regional campaigns for relevance across META markets.
• Plan and implement joint marketing campaigns with vendors, channel partners, and end users.
• Manage MDF funding, ensure ROI tracking and timely execution.
• Support partner enablement, demand generation, and product launches.
• Plan, coordinate, and execute regional events, webinars, and roadshows (virtual and in-person).
• Lead regional digital efforts including paid media, SEO, email, and LinkedIn campaigns.
• Track KPIs and optimize campaigns based on analytics.
• Develop localized messaging and collateral with global teams for regional audiences.

Skills

Regional B2B marketing

Channel marketing

Project management

Cross-cultural collaboration

Excellent communication

Education

Bachelor's degree in Marketing/Business

MBA (plus)

Tools

Google Analytics

LinkedIn Ads

Canva

Lusha

WordPress

Job description

EMT Dubai seeks a Marketing Manager to lead regional marketing strategy across the MENA region in the cybersecurity distribution space. You will drive brand awareness, generate pipeline through channel partners, and support vendor-aligned campaigns in a fast-paced environment.

The ideal candidate has 5–8 years of regional B2B marketing experience in IT security or distribution, with strong cross-functional collaboration and proficiency in marketing platforms.