Product Marketing Executive

Client of Salt; Abu Dhabi; Sur place; AED 180 000 - 300 000; Plein temps

Résumé du poste

Client of Salt is seeking a product marketing professional to turn complex offerings into clear positioning and launches that drive awareness and adoption across the group and portfolio. You will build value propositions, develop messaging frameworks, plan launches across brand, digital, BD teams, and create sales enablement content for partners and customers.

Fluent English is essential; Arabic is a plus. You’ll work with senior leadership and government stakeholders to shape market briefs and

Qualifications

• 2–4 years in product marketing or go-to-market roles (client-side, agency or consulting).
• Hands-on launches, positioning and sales enablement content experience.
• Fluent English; Arabic is desirable.

Responsabilités

• Position and message: Build value propositions and messaging frameworks and translate technical detail into customer, partner and government benefits.
• Know the market: Research audiences, trends and competitors and maintain personas, competitor profiles and market briefs.
• Launch: Plan and coordinate product launches across brand, digital communications, and BD teams and support integrated campaigns across digital, social, events and partner channels.
• Create and enable: Produce brochures, decks, web copy, case studies and FAQs; Arabic language is a plus, as well as pitch decks and battlecards for BD.
• Support the portfolio: Provide templates, toolkits and best practices; act as the link between product, commercial and marketing teams.
• Manage agencies: Brief and review creative and digital agencies and keep budgets, timelines and scope on track.
• Measure and improve: Report on launch and campaign performance; use AI tools to work smarter.

Connaissances

Product marketing

Go-to-market

Clear writing

English fluency

Formation

Marketing/Business/Communications degree

Description du poste

The role

You ll turn complex products and services into clear positioning sharp messaging and launches that drive awareness and adoption for both the group and its portfolio companies

What you'll do

Position and message

• Build value propositions and messaging frameworks and translate technical detail into benefits for customers partners and government stakeholders

Know the market

• Research audiences trends and competitors and maintain personas competitor profiles and market briefs

Launch

• Plan and coordinate product launches across brand digital comms and BD teams and support integrated campaigns across digital social events and partner channels

Create and enable

• Produce brochures decks web copy case studies and FAQs Arabic is a plus as well as pitch decks one-pagers and battlecards for BD

Support the portfolio

• Give portfolio companies templates toolkits and best practice and act as the link between product commercial and marketing teams

Manage agencies

• Brief and review creative and digital agencies and keep budgets timelines and scope on track

Measure and improve

• Report on launch and campaign performance and use AI tools to work smarter

Why join

Work across multiple sectors and business models not just one brand Help build a marketing function rather than inherit one Work with senior leadership portfolio companies and government stakeholders Contribute to work of national economic significance Salt is acting as an Employment Business in relation to this vacancy

What you ll bring:

• 2-4 years in product marketing or go-to-market roles, client-side, agency or consulting
• Hands-on experience with launches, positioning and sales enablement content
• Strong, clear writing and the ability to simplify complex information
• Fluent English; Arabic is desirable
• A degree in marketing, business or communications (CIM, PMA or Google certifications are a plus)
• B2B, tech, financial services or multi-sector experience in the UAE/GCC is advantageous