Multichannel Copywriter: Own a Brand Voice & CRM Impact

JUSTLIFE; Dubai; On-site; AED 60,000 - 90,000; Full time

Job summary

JUSTLIFE is seeking a Junior English Copywriter in Dubai to own the brand voice across the customer journey, CRM campaigns, and product content. The role includes writing briefs, collaborating with design, and shaping campaigns for scale.

You will own CRM copy, craft engaging push notifications, emails, and messages, and drive content that moves users from interest to action while maintaining Justlife’s tone.

Qualifications

• Portfolio that shows copy that worked and moved metrics (open rate, CTR, conversions).
• Exceptional written English across email, social, and web.
• Proven multi‑channel copywriting: CRM, web, social, ads.

Responsibilities

• Own the Justlife voice across CRM campaigns and product features.
• Write briefs for designers and ship campaigns from concept to execution.
• Partner daily with Marketing Performance, Business Development, Product, and Customer Service.
• Own CRM copy and shape the funnel to improve engagement and bookings.

Skills

Copywriting

CRM copywriting

Multichannel copy

English proficiency

Education

Marketing / Communications degree

Tools

Adobe Photoshop

Adobe Illustrator

Canva

Google Analytics

Job description

JUSTLIFE is seeking a Junior English Copywriter in Dubai to own the brand voice across the customer journey, CRM campaigns, and product content. The role includes writing briefs, collaborating with design, and shaping campaigns for scale.

You will own CRM copy, craft engaging push notifications, emails, and messages, and drive content that moves users from interest to action while maintaining Justlife’s tone.