MarTech & Analytics Lead — Data-Driven Growth Architect

CSi - LANDMARK GROUP; Dubai; On-site; AED 147,000 - 294,000; Full time

Job summary

Landmark Group is seeking a Manager – MarTech to lead the operational health of the MarTech ecosystem, including GA4, GTM, Firebase, Bloomreach Engagement, and related integrations. You will collaborate with Engineering, Product, Analytics and Marketing to ensure technically sound solutions delivered at pace.

The role requires hands-on technical leadership, debugging capabilities, and a focus on data quality, governance, and continuous improvement across web, app, and customer engagement

Qualifications

• 5–7+ years in MarTech, digital analytics, or digital engineering.
• Experience with tracking, SDKs, APIs and integrations in enterprise ecommerce or retail environments.

Responsibilities

• Own tracking and tagging frameworks across web, app and server-side environments.
• Own Bloomreach Engagement and supporting customer-data integrations.
• Review code, SDKs, APIs, data layers and network requests to identify root causes.
• Resolve tracking, attribution, data-quality and integration issues before escalation.
• Partner with Engineering to deliver SDK upgrades and new MarTech capabilities.
• Establish monitoring before issues affect reporting, campaigns or journeys.
• Manage product feeds, catalog integrations and paid-media data flows.
• Define event schemas, technical standards and data-governance requirements.
• Validate releases, manage vendors and lead root-cause analysis.

Skills

GA4

Google Tag Manager

Firebase

Bloomreach Engagement

Tracking frameworks

DevTools

Postman

Charles Proxy

Mobile SDKs

Attribution & consent

Product feeds

Catalogs

Paid-media integrations

Stakeholder management

Tools

Postman

Charles Proxy

Job description

Landmark Group is seeking a Manager – MarTech to lead the operational health of the MarTech ecosystem, including GA4, GTM, Firebase, Bloomreach Engagement, and related integrations. You will collaborate with Engineering, Product, Analytics and Marketing to ensure technically sound solutions delivered at pace.

The role requires hands-on technical leadership, debugging capabilities, and a focus on data quality, governance, and continuous improvement across web, app, and customer engagement