Manager Martech

CSi - LANDMARK GROUP; Dubai; On-site; AED 147,000 - 294,000; Full time

Job summary

Landmark Group is seeking a Manager – MarTech to lead the operational health of the MarTech ecosystem, including GA4, GTM, Firebase, Bloomreach Engagement, and related integrations. You will collaborate with Engineering, Product, Analytics and Marketing to ensure technically sound solutions delivered at pace.

The role requires hands-on technical leadership, debugging capabilities, and a focus on data quality, governance, and continuous improvement across web, app, and customer engagement

Qualifications

• 5–7+ years in MarTech, digital analytics, or digital engineering.
• Experience with tracking, SDKs, APIs and integrations in enterprise ecommerce or retail environments.

Responsibilities

• Own tracking and tagging frameworks across web, app and server-side environments.
• Own Bloomreach Engagement and supporting customer-data integrations.
• Review code, SDKs, APIs, data layers and network requests to identify root causes.
• Resolve tracking, attribution, data-quality and integration issues before escalation.
• Partner with Engineering to deliver SDK upgrades and new MarTech capabilities.
• Establish monitoring before issues affect reporting, campaigns or journeys.
• Manage product feeds, catalog integrations and paid-media data flows.
• Define event schemas, technical standards and data-governance requirements.
• Validate releases, manage vendors and lead root-cause analysis.

Skills

GA4

Google Tag Manager

Firebase

Bloomreach Engagement

Tracking frameworks

DevTools

Postman

Charles Proxy

Mobile SDKs

Attribution & consent

Product feeds

Catalogs

Paid-media integrations

Stakeholder management

Tools

Postman

Charles Proxy

Job description

Landmark Group

Our journey started in 1973 with a single store in Bahrain. Since then, we have grown into a global retail and hospitality group. The proud creator of 50 plus value led, own-built brands across retail, hospitality, food, and leisure. Over the years, our UAE-based group has evolved into a comprehensive retail and hospitality entity, with over 2400 retail stores, leisure, and hospitality outlets, spanning the GCC, Middle East, India, Southeast Asia, and Africa. Landmark Group headquartered in Dubai, UAE is one of GCC's largest omnichannel retailers and India's top home and fashion retailer. We take immense pride in the organic growth of our retail brands, which have blossomed into household names. From Max, Splash, Babyshop, Centrepoint, Shoemart, Home Centre, Emax, Fitness First, to Fun City, to name a few, our brands span across a multitude of categories, enriching the lives of countless families over the past decade.

CSi (Customer Strategy Intelligence)

CSi is a newly established strategic business unit within Landmark Group, bringing together the organization's most critical growth-driving capabilities into one integrated engine. Designed to shape the next phase of retail innovation, CSi unifies Data & Analytics, Loyalty (Shukran), Partnerships & Co-brands, Performance & Digital Marketing, and Customer Product & Martech under one vision. At its core, CSi stands for Customer, Strategy & Intelligence—placing customer experience at the center, enabling smarter business decisions through data, and leveraging AI and Business Intelligence to power every interaction and outcome.

Joining CSi means becoming part of a high-impact team where Product, Data, AI, and Customer Experience converge to build solutions that serve millions of customers across multiple brands. This is an opportunity to work on meaningful business challenges, take ownership of strategic initiatives, and help redefine how modern retail operates in the region. We are looking for individuals who think customer-first, enjoy solving complex problems through data and technology, and are passionate about AI, Martech, Product, or Analytics. If you're looking to contribute to a fast-paced, highly visible environment where your work drives real business impact, CSi offers the opportunity to build the future of customer intelligence on a scale.

Job Purpose

To lead the technical operation, reliability and continuous improvement of the MarTech ecosystem by owning tracking, data flows, platform integrations and implementation quality across web, app and customer engagement channels.

The role combines hands-on technical expertise with delivery ownership, proactively identifying and resolving issues before vendor escalation wherever possible. It ensures MarTech data can be trusted and used to improve customer targeting, campaign performance, measurement and monetisation.

Job Description:

The Manager – MarTech will own the operational and technical health of the MarTech ecosystem, including GA4, GTM, Firebase, Bloomreach Engagement, Branch, product feeds, SDKs, APIs and supporting integrations.

Working across Engineering, Product, Analytics and Marketing, the role will ensure solutions are technically sound, implemented correctly and delivered at pace. The successful candidate will challenge designs and timelines, unblock dependencies and investigate issues directly rather than acting only as a coordinator.

The role must be comfortable reviewing JavaScript, data layers, network requests, API payloads, SDK implementations and server-side tagging to identify root causes and resolve defects before escalating to vendors or Engineering teams.

Key Responsibilities

• Own tracking and tagging frameworks across web, app and server-side environments.
• Own Bloomreach Engagement and supporting customer-data integrations.
• Review code, SDKs, APIs, data layers and network requests to identify root causes.
• Resolve tracking, attribution, data-quality and integration issues before escalation.
• Partner with Engineering to deliver SDK upgrades and new MarTech capabilities.
• Establish monitoring before issues affect reporting, campaigns or journeys.
• Manage product feeds, catalog integrations and paid-media data flows.
• Define event schemas, technical standards and data-governance requirements.
• Validate releases, manage vendors and lead root-cause analysis.

Knowledge, Skills & Experience

Job Experience

• 5–7+ years of experience in MarTech, digital analytics, technical product management or digital engineering.
• Proven experience working with Engineering teams on tracking, SDKs, APIs and integrations.
• Experience within enterprise ecommerce, retail or high-volume digital environments.
• Demonstrable experience investigating production issues and identifying technical root causes.

Required Skills

• Strong hands-on experience with:
• Google Analytics 4, Google Tag Manager (web and server-side) and Firebase.
• Bloomreach Engagement or a comparable customer engagement platform.
• Tracking implementation, event schemas, data layers and tagging frameworks.
• Use of Chrome DevTools, Postman, Charles Proxy or similar debugging tools.
• Understanding of mobile SDKs, attribution, identity and consent management.
• Experience with product feeds, catalogs and paid-media integrations.
• Ability to review technical designs and code before vendor escalation.
• Strong stakeholder management and ability to influence Engineering teams.

Leadership Capabilities

• Technical, hands-on leader with strong ownership and urgency.
• Confident challenging timelines, designs and assumptions constructively.
• Acts as a problem-solver and technical authority, not only a coordinator.
• Brings structure and clarity to complex cross-functional environments.
• Communicates technical issues clearly and drives continuous improvement.