Head of Content

Fashion & Retail Personnel Ltd; Dubai; On-site; AED 200,000 - 300,000; Full time

Job summary

A leading fashion group in Dubai is seeking a Head of Content to lead a high-output, performance-driven content team. You'll oversee content production across platforms like TikTok, Instagram, and YouTube, driving brand storytelling and engagement. This full-time role offers relocation support to Dubai. Ideal candidates have senior-level experience in content roles, a background in fashion or lifestyle, and strong creative instincts.

Benefits

Relocation support

Temporary accommodation provided

Qualifications

• Senior-level experience in content, creative, or production roles.
• Background in fashion, beauty, or lifestyle brands.
• Ability to collaborate across brand, growth, and product teams.

Responsibilities

• Lead a cross-functional content team to produce high volumes of content quickly.
• Develop a content engine balancing creativity with commercial impact.
• Coordinate with teams to deliver results through digital trends.

Skills

Senior-level experience in content

Collaboration across teams

Strong creative instincts

Data-informed approach

Experience using AI in production

Job description

Overview

We’re partnering with a fast-growing fashion and lifestyle group in Dubai to hire a Head of Content. This is a full-time, office-based role leading a high-output, performance-driven content team across TikTok, Instagram, YouTube, and emerging platforms. You’ll build and scale a content engine that combines cultural creativity with commercial impact—delivering brand storytelling, social engagement, and conversion. You’ll lead a cross-functional team across video, copy, motion, and design, with agile systems to produce high volumes of content at speed.

Responsibilities

• Lead a cross-functional content team across video, copy, motion, and design to produce high volumes of content quickly.
• Develop and scale a content engine that balances cultural creativity with commercial impact, delivering brand storytelling, social engagement, and conversion.
• Coordinate with brand, growth, and product teams to deliver results through digital trends and social-first storytelling.
• Integrate AI into content workflows to scale ideation and production.

Qualifications

• Senior-level experience in content, creative, or production roles
• Background in fashion, beauty, or lifestyle brands
• Strong creative instincts with a data-informed approach
• Experience using AI to scale ideation and production
• Ability to collaborate across brand, growth, and product teams

Details

• Seniority level : Director
• Employment type : Full-time
• Location : Dubai, UAE (office-based)

Relocation

Relocation support to Dubai is included, with flights and temporary accommodation provided.

How to apply

If you’re ready to lead a world-class content operation at speed and scale—apply now or reach out for a confidential chat.

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