Global Product Communications Lead — Remote

Coinscapture; United Arab Emirates; Hybrid; AED 240,000 - 380,000; Full time

Benefits offered by this job

Work-from-home arrangement

Competitive salary & benefits

Job summary

Binance is hiring a Product Communications Specialist in the United Arab Emirates. The role focuses on developing and executing global product communications, including GTMs and campaigns, to position Binance products as leaders in their categories.

You will partner with Product Marketing to ensure messaging alignment and manage media opportunities while supporting the brand through timely, clear storytelling.

Qualifications

• 5 years of experience in PR and communications (crypto/fintech preferred).
• Solid understanding of consumer financial and trading products.
• Strong writing and storytelling; can simplify technical concepts for media and users.

Responsibilities

• Develop and execute global integrated communications for product launches, GTMs, and campaigns.
• Position Binance products as leaders through media opportunities and press coverage.
• Collaborate with Product Marketing to align product messaging and campaign strategy.
• Support and resolve product-related issues and respond to public and user concerns effectively.

Skills

PR & Communications

Crypto/Fintech experience

Media relations

Strong writing

Job description

Binance is hiring a Product Communications Specialist in the United Arab Emirates. The role focuses on developing and executing global product communications, including GTMs and campaigns, to position Binance products as leaders in their categories.

You will partner with Product Marketing to ensure messaging alignment and manage media opportunities while supporting the brand through timely, clear storytelling.