Strategic Communications Lead

Binance; Dubai; On-site; AED 300,000 - 420,000; Full time

Job summary

Binance in Dubai is seeking a strategic Communications lead to drive media relations, executive storytelling and corporate messaging across global markets. You will oversee the speaker program, secure high-impact engagements, manage logistics and craft briefings for senior executives.

You'll develop newsworthy stories around security, compliance, product innovation and growth, build strong media relationships, organize events at key conferences, and ensure messaging remains compliant and

Qualifications

• Experience in creative, agency, marketing, operations, or project/program management environments.
• Experience working in fintech, tech, crypto, or similarly fast-paced industries highly preferred.
• Collaborative personality, who puts efficient collaboration and team success as the top priority for their work output.
• Experience in project management, workflow coordination, or other operations experience.
• Strategic, proactive, and solutions-oriented mindset.
• In-depth understanding of the creative process, including static and video production.
• Prior experience with complex problem-solving and SOP development.
• Advanced proficiency in Asana (or similar tools), including workflow automation, reporting dashboards, and integrations. Experience scaling Asana infrastructure across cross-functional teams.
• Hands-on experience integrating AI tools into creative production workflows. Familiarity with LLM-based tools (e.g. Claude, ChatGPT, SafuGPT), AI image/video generation platforms, and creative automation tools (e.g. Figma plugins, Adobe AI features, localisation platforms).
• Experience evaluating, procuring, and onboarding creative tools. Ability to assess requirements, build business cases for tool investment, and manage vendor relationships.

Responsibilities

• Oversee Binance speaker program and secure speaking engagements.
• Develop newsworthy stories and secure earned ops across media, including interviews and podcasts.
• Maintain executive speaker bench and provide media trainings.
• Deliver industry insights for earned media and trends.
• Build and expand media relationships with top-tier outlets.
• Organize media events during conferences.
• Support corporate announcements and master messaging.
• Ensure compliant and consistent communications with legal and policy teams.
• Lead and manage global awards database end-to-end.

Skills

Media relations

Strategic communications

Project management

Cross-functional collaboration

SOP development

Asana

AI in creative workflows

Vendor management

Storytelling

Tools

Asana

AI platforms

Job description

Binance in Dubai is seeking a strategic Communications lead to drive media relations, executive storytelling and corporate messaging across global markets. You will oversee the speaker program, secure high-impact engagements, manage logistics and craft briefings for senior executives.

You'll develop newsworthy stories around security, compliance, product innovation and growth, build strong media relationships, organize events at key conferences, and ensure messaging remains compliant and