GCC Social Media & Influencer Growth Lead

Al Khayyat Investments (AKI); Dubai; Presencial; AED 180.000 - 240.000; Jornada completa

Descripción de la vacante

Al Khayyat Investments (AKI) in Dubai seeks a strategic, creative Social Media & Influencer Marketing Manager to lead integrated social media and influencer strategies for a leading global consumer brand across the GCC.

You will shape creative storytelling, manage partnerships, monitor performance, and drive growth with data-driven campaigns across social channels, campaigns, and launches, collaborating with regional teams and agencies to stay culturally connected.

Formación

• Minimum 5 years' experience in social media, influencer marketing, or digital marketing.
• Proven experience developing and executing successful social media and influencer campaigns across the GCC.
• Strong understanding of social media platforms, content creation, and the regional influencer landscape.
• Excellent communication and stakeholder management skills.
• Analytical mindset with the ability to use insights to optimise campaign performance.
• Highly organised, proactive, and able to manage multiple projects in a fast-paced environment.
• Excellent written and verbal communication skills in English; Arabic is an advantage.

Responsabilidades

• Develop and execute integrated social media and influencer marketing strategies aligned with business objectives and market priorities.
• Adapt global campaigns and create locally relevant content and campaign narratives for GCC and wider middle east audiences.
• Identify emerging social, cultural, and consumer trends to keep the brand at the forefront of the market.
• Lead content planning and execution across key social media platforms.
• Manage influencer and creator partnerships from identification and briefing through to execution and performance reporting.
• Build and nurture engaged online communities through authentic conversations and user-generated content.
• Monitor channel performance and optimise campaigns using data-driven insights.
• Partner with marketing, ecommerce, media, retail, product, and agency teams to deliver integrated campaigns.
• Support product launches and key marketing initiatives through compelling social-first content.
• Ensure consistent brand messaging across all social and digital channels.

Conocimientos

Social media

Influencer marketing

Digital marketing

Content planning

Analytics

Stakeholder mgmt

English comms

Descripción del empleo

Al Khayyat Investments (AKI) in Dubai seeks a strategic, creative Social Media & Influencer Marketing Manager to lead integrated social media and influencer strategies for a leading global consumer brand across the GCC.

You will shape creative storytelling, manage partnerships, monitor performance, and drive growth with data-driven campaigns across social channels, campaigns, and launches, collaborating with regional teams and agencies to stay culturally connected.