GCC B2B Marketing Lead: Growth, Campaigns & AI

CSP Group; Dubai; On-site; AED 180,000 - 300,000; Full time

Benefits offered by this job

Visa sponsorship

Medical insurance

Annual flight allowance

Performance bonuses

Professional development

Job summary

CSP Group in Dubai seeks a Marketing Manager to lead the planning and delivery of marketing activity across the GCC. The role spans demand generation, digital marketing, content, CRM, campaigns, brand governance, events and commercial enablement.

You will own campaigns across multiple jurisdictions and service lines, driving pipeline in a fast-moving professional services environment. The role reports to the Director of Commercial Middle East and requires a commercially minded marketer who can

Qualifications

• Minimum 5 years in broad B2B marketing, ideally in professional services.
• Strong understanding of digital demand generation (SEO, paid search, website optimisation).
• Experience with CRM, analytics and marketing automation platforms.
• Fluent English; GCC exposure is advantageous.

Responsibilities

• Develop and execute marketing plans aligned with CSP Group’s commercial objectives.
• Translate priorities into campaigns with defined audiences, channels and measurable outcomes.
• Lead demand generation, content, CRM, events and partner activity across GCC markets.
• Manage budgets and channel investment based on performance and ROI.
• Maintain an integrated marketing calendar across campaigns, content, events and launches.

Skills

B2B marketing

Strategic planning

Digital marketing

Campaign management

Content development

CRM & analytics

AI in marketing

Stakeholder management

Arabic language (optional)

Education

Bachelor's degree in Marketing or related field

Tools

CRM platforms

Google Analytics

Adobe Creative Suite

SEO tools

Job description

CSP Group in Dubai seeks a Marketing Manager to lead the planning and delivery of marketing activity across the GCC. The role spans demand generation, digital marketing, content, CRM, campaigns, brand governance, events and commercial enablement.

You will own campaigns across multiple jurisdictions and service lines, driving pipeline in a fast-moving professional services environment. The role reports to the Director of Commercial Middle East and requires a commercially minded marketer who can