Emerging Markets Brand Growth Lead

Nestlé S.A.; Dubai; Presencial; AED 300.000 - 550.000; Jornada completa

Descripción de la vacante

Nestlé S.A. in Dubai seeks a strategic Brand Manager to drive category growth across emerging markets. You will translate global brand strategy into locally relevant plans and collaborate with local markets to deliver strong commercial results.

The role requires in-market brand management experience, cross-functional collaboration across Sales, Trade Marketing, Category and Commercial teams, and the ability to identify growth opportunities and optimize campaigns and media investments.

Formación

• Strong marketing experience within the FMCG industry.
• Proven experience managing marketing projects from initial planning through to successful execution.
• Experience adapting global campaigns for local markets.
• Strong coordination skills, with experience managing initiatives across multiple markets, functions and stakeholders.
• Strong market and cross-functional stakeholder feedback
• Consumer-led and insight-driven mindset and skills.

Responsabilidades

• Translate global brand and consumer segment strategies into locally relevant plans across emerging markets, ensuring alignment with priorities, consumer needs, and opportunities.
• Build and manage the annual segment activation calendar, coordinating campaigns and launches to deliver consistent brand growth.
• Identify and prioritize growth opportunities by understanding consumer occasions, behaviors, and target cohorts.
• Drive flawless execution of integrated marketing campaigns across markets, on time and on budget.
• Contribute to media strategy, optimizing channel selection and audience targeting to maximize impact.
• Monitor brand health, media effectiveness, and KPIs, and identify optimization opportunities.
• Consolidate insights from markets to inform segment dynamics and opportunities.
• Provide market feedback to global teams to shape future strategies and activation approaches.
• Act as the primary contact for the segment across local market teams, fostering collaboration.
• Work with Sales, Trade Marketing, Category and Commercial teams to strengthen execution and growth.
• Develop sell-in materials, retailer presentations, category stories, and activation plans.
• Share best practices and learnings across markets to elevate marketing excellence.

Descripción del empleo

Nestlé S.A. in Dubai seeks a strategic Brand Manager to drive category growth across emerging markets. You will translate global brand strategy into locally relevant plans and collaborate with local markets to deliver strong commercial results.

The role requires in-market brand management experience, cross-functional collaboration across Sales, Trade Marketing, Category and Commercial teams, and the ability to identify growth opportunities and optimize campaigns and media investments.