Education Sales Executive - Premium Enrolments (Asia)

Cognita; Dubai; On-site; AED 180,000 - 240,000; Full time

Job summary

Cognita in Dubai is expanding its Asia Sales Hub and seeks a Sales Executive to guide prospective families from first enquiry to enrolment, delivering a premium, personalised experience at every step. You will manage a high-volume pipeline across phone, email, WhatsApp, and other channels, coordinating tours and admissions activities with schools, Admissions, and Marketing to ensure a seamless journey.

Build relationships with international families, meet enrolment targets, and drive CRM-driven

Qualifications

• Proven experience in sales, admissions, account management or relationship management.
• Strong track record of achieving commercial targets.
• Significant customer service experience in premium, high-touch environments.
• Experience managing a sales pipeline in a CRM such as HubSpot, Salesforce or similar.
• Confidence on the phone and handling high volumes of calls and follow-ups.
• Strong written communication across email and digital channels.
• Highly organised, able to manage multiple families and priorities.

Responsibilities

• Own the journey for prospective families from enquiry to application and enrolment.
• Manage a high-volume pipeline across phone, email, WhatsApp and other channels.
• Qualify families by relocation plans, educational needs, start dates and decision criteria.
• Hold consultative sales conversations highlighting each school's value.
• Build knowledge of schools to keep conversations informed and authentic.
• Coordinate with schools to arrange tours, meetings, and assessments.
• Ensure clear handovers between the Sales Hub and schools.
• Maintain accurate CRM records and use dashboards to monitor performance.
• Meet enrolment, conversion and activity targets.

Skills

Sales experience

Admissions

Account management

CRM (HubSpot/Salesforce)

Phone skills

Written communication

Organisation

Cultural awareness

Independent work

Early starts

Tools

HubSpot CRM

Salesforce CRM

Job description

Cognita in Dubai is expanding its Asia Sales Hub and seeks a Sales Executive to guide prospective families from first enquiry to enrolment, delivering a premium, personalised experience at every step. You will manage a high-volume pipeline across phone, email, WhatsApp, and other channels, coordinating tours and admissions activities with schools, Admissions, and Marketing to ensure a seamless journey.

Build relationships with international families, meet enrolment targets, and drive CRM-driven