E-commerce SEO & AI Search Specialist at Atelier Perfumery

Atelier perfumery

Dubai

Remote

AED 120,000 - 180,000

Full time

4 days ago
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Job summary

Maylaa International is hiring an E-commerce SEO & AI Search Specialist to lead organic growth across traditional and AI-powered search platforms. Dubai/UAE market experience is preferred, with remote options available.

The role covers technical, on-page, and content SEO, plus GEO and AEO strategies, for multi-brand beauty and lifestyle e‑commerce platforms. Strong analytics and cross‑functional collaboration are required.

Qualifications

  • Bachelor's degree in Marketing, Digital Marketing, Information Technology, Computer Science, or a related field.
  • 4–6+ years of hands‑on experience in SEO with a strong focus on e‑commerce.
  • Proven experience managing Shopify or similar e‑commerce platforms.
  • Strong understanding of search engine algorithms, semantic search, and AI‑driven search technologies.
  • UAE/GCC market experience is mandatory.

Responsibilities

  • Develop and execute SEO strategies aligned with business objectives.
  • Improve organic rankings, website traffic, conversions, and revenue.
  • Conduct keyword research, competitor analysis, and search intent mapping.
  • Build long-term SEO roadmaps to support business growth.
  • Optimize Shopify, WooCommerce, or similar platforms.
  • Improve product pages, category pages, collections, and blog content.
  • Optimize website architecture, navigation, and internal linking.
  • Enhance product discoverability across search engines.
  • Manage large product catalogs while minimizing duplicate content issues.
  • Conduct regular technical SEO audits and improve crawlability/indexability.
  • Optimize Core Web Vitals and PageSpeed, implement structured data.
  • Collaborate with developers to resolve technical SEO issues.
  • Create SEO-friendly content strategies and optimize meta data.
  • Develop content for GEO, AEO, and AI search experiences.
  • Monitor AI search trends and recommend improvements.
  • Develop content for answer engines and voice search.
  • Build ethical link-building strategies and monitor backlinks.
  • Prepare weekly and monthly SEO reports and analyze metrics.

Skills

Technical SEO
E-commerce SEO
On-Page SEO
Off-Page SEO
Local SEO
International SEO
Semantic SEO
Entity SEO
Keyword Research
Competitor Analysis
Link Building
Internal Linking
Website Architecture
Structured Data
Core Web Vitals
Content Strategy
AI Search Optimization
GEO
AEO
LLM Optimization
Prompt Engineering

Education

Bachelor's degree in Marketing, Digital Marketing, Information Technology, Computer Science, or a related field

Tools

SEO & Analytics
GA4
Google Search Console
Google Tag Manager
Google Looker Studio
Ahrefs
SEMrush
Screaming Frog
Microsoft Clarity
Google PageSpeed Insights
Google Business Profile
AI & Content Tools
ChatGPT
Google Gemini
Claude AI
Perplexity AI
Microsoft Copilot
Google AI Studio
NotebookLM

Job description

Job Description: E-commerce SEO & AI Search Specialist

Location

Dubai, UAE/Remote

Department

Marketing & E-commerce

Employment Type

Full-Time

Experience

4–6+ Years

About Maylaa International

Maylaa International is a fast-growing retail and e-commerce organization managing multiple premium brands across beauty, fragrances, lifestyle, and retail. We are committed to delivering exceptional customer experiences through innovation, digital transformation, and data-driven marketing. As we continue to expand our digital presence, we are looking for an experienced E-commerce SEO & AI Search Specialist to lead our organic growth initiatives across traditional search engines and emerging AI-powered search platforms.

Role Overview

The E-commerce SEO & AI Search Specialist will be responsible for developing and executing comprehensive SEO strategies that improve organic visibility, increase website traffi c, and drive revenue across our e-commerce platforms. The ideal candidate should possess hands‑on expertise in Technical SEO, E-commerce SEO, Content Strategy, Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), and AI-driven search optimization. This role requires staying ahead of evolving search technologies and ensuring our brands remain discoverable across Google Search, AI-powered search experiences, and Large Language Models (LLMs).

Key Responsibilities
SEO Strategy & Organic Growth
  • Develop and execute SEO strategies aligned with business objectives.
  • Improve organic rankings, website traffi c, conversions, and revenue.
  • Conduct keyword research, competitor analysis, and search intent mapping.
  • Build long-term SEO roadmaps to support business growth.
E-commerce SEO
  • Optimize Shopify, WooCommerce, or similar e-commerce platforms.
  • Improve product pages, category pages, collections, landing pages, and blog content.
  • Optimize website architecture, navigation, and internal linking.
  • Enhance product discoverability across search engines.
  • Manage large product catalogs while minimizing duplicate content issues.
Technical SEO
  • Conduct regular technical SEO audits.
  • Improve website crawlability and indexability.
  • Optimize Core Web Vitals and PageSpeed performance.
  • Implement XML Sitemaps, Robots.txt, Canonical Tags, Hrefl ang, and Structured Data.
  • Collaborate with developers to resolve technical SEO issues.
Content Optimization
  • Create SEO-friendly content strategies.
  • Optimize meta titles, descriptions, headings, URLs, and image alt text.
  • Develop topic clusters, buying guides, FAQs, and evergreen content.
  • Improve Featured Snippets, People Also Ask (PAA), and rich search results.
  • Ensure content aligns with Google's E-E-A-T principles.
AI Search & Generative Engine Optimization (GEO)
  • Develop strategies to improve visibility across AI-powered search platforms.
  • Optimize content for Google AI Overviews, ChatGPT, Gemini, Claude, Perplexity AI, Microsoft Copilot, and other LLM-powered search experiences.
  • Create structured, authoritative, and citation-friendly content.
  • Implement Semantic SEO and Entity SEO strategies.
  • Monitor AI search trends and recommend improvements.
Answer Engine Optimization (AEO)
  • Develop content optimized for answer engines.
  • Create conversational FAQs and knowledge base content.
  • Optimize websites for voice search and AI-generated answers.
Off-Page SEO
  • Develop ethical link-building strategies.
  • Build high-quality backlinks and digital PR opportunities.
  • Monitor backlink quality and domain authority.
  • Strengthen brand authority through industry publications and partnerships.
Analytics & Reporting
  • Monitor website performance and SEO KPIs.
  • Prepare weekly and monthly SEO reports.
  • Analyze traffi c, rankings, conversions, AI visibility, and user behavior.
  • Recommend improvements based on performance data.
Cross-Functional Collaboration
  • Work closely with Marketing, Content, Design, Development, Product, and E-commerce teams.
  • Support website launches, redesigns, and migration projects.
  • Stay updated with Google's algorithm updates and AI search developments.
Required Skills
Search Engine Optimization
  • Technical SEO
  • E-commerce SEO
  • On-Page SEO
  • Off-Page SEO
  • Local SEO
  • International SEO
  • Semantic SEO
  • Entity SEO
  • Keyword Research
  • Competitor Analysis
  • Link Building
  • Internal Linking
  • Website Architecture
  • Structured Data (Schema.org)
  • Core Web Vitals
  • Content Strategy
AI Search Optimization
  • Generative Engine Optimization (GEO)
  • Answer Engine Optimization (AEO)
  • AI Search Optimization
  • Large Language Model (LLM) Optimization
  • Google AI Overviews Optimization
  • Conversational Search Optimization
  • Knowledge Graph Optimization
  • Prompt Engineering for SEO workfl ows
Tools & Platforms Required Skills
  • SEO & Analytics
  • Google Analytics 4 (GA4)
  • Google Search Console
  • Google Tag Manager
  • Google Looker Studio
  • Ahrefs
  • SEMrush
  • Screaming Frog
  • Microsoft Clarity
  • Google PageSpeed Insights
  • Google Business Profi le
  • AI & Content Tools
  • ChatGPT
  • Google Gemini
  • Claude AI
  • Perplexity AI
  • Microsoft Copilot
  • Google AI Studio
  • NotebookLM
CMS & E-commerce Platforms
  • Shopify
  • WooCommerce
  • WordPress
  • Magento, etc
Qualifi cations
  • Bachelor's degree in Marketing, Digital Marketing, Information Technology, Computer Science, or a related fi eld.
  • 4–6+ years of hands‑on experience in SEO with a strong focus on e‑commerce.
  • Proven experience managing Shopify or similar e‑commerce platforms.
  • Strong understanding of search engine algorithms, semantic search, and AI‑driven search technologies.
  • UAE/GCC market experience is mandatory.
Key Performance Indicators (KPIs)
  • Growth in organic traffi c.
  • Growth in organic revenue and conversions.
  • Improvement in keyword rankings.
  • Increase in non-branded organic traffi c.
  • Visibility in Google AI Overviews and AI‑powered search platforms.
  • Featured Snippets and People Also Ask (PAA) rankings.
  • Improvement in Core Web Vitals.
  • Reduction in technical SEO issues.
  • Increase in indexed product and category pages.
  • Growth in domain authority and quality backlinks.
  • Higher organic click‑through rate (CTR).
Pay

From AED1.00 per month

Work Location

In person

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