Director, Marketing Operations

Remotedxb; Dubai; On-site; AED 350,000 - 520,000; Full time

Benefits offered by this job

Medical and dental plans

Vision plans

Paid time off

BetterHelp therapy

Commuter benefits

401(k) with company match

Fertility and parental leave

Career development opportunities

Life and disability insurance

Job summary

Spring Fertility in Dubai seeks an experienced Marketing Operations Leader to align marketing campaigns with clinic operations, translating strategies into actionable plans across multiple locations.

You will collaborate with clinical leadership to ensure patient-facing materials are consistent, optimize staffing and scheduling barriers, and develop playbooks for national and local campaigns. A strong analytical background and CRM proficiency are essential.

Qualifications

• 7-10+ years of experience in marketing operations, healthcare/clinical operations, or practice management.
• Proven experience translating marketing strategy into operational execution across multiple locations.
• Experience partnering with clinical, provider, or medical stakeholders.
• Strong analytical skills with experience in KPI reporting and business outcomes.

Responsibilities

• Serve as the primary connection between marketing and clinic operations, translating campaigns into executable plans.
• Partner with local clinic leadership to ensure consistent implementation of patient-facing materials.
• Resolve operational barriers such as staffing, scheduling, and intake processes affecting marketing activation.
• Build repeatable playbooks and toolkits for national and local marketing campaigns.
• Own the operational brand calendar and marketing engagement standards.
• Create and operationalize patient acquisition programs to drive qualified demand.
• Own clinical volume KPIs including new patient volume and appointment conversion.
• Translate volume trends and capacity constraints into marketing recommendations.
• Partner with clinical leadership to develop accurate patient education resources.
• Manage the Community Manager to oversee local partner and patient engagement.

Skills

Marketing operations

Healthcare marketing

KPIs reporting

CRM

Project management

Education

Bachelor's degree in Marketing, Business, Healthcare Administration, or related field

Tools

CRM tools

Dashboards

Job description

Responsibilities

• Serve as the primary connection between marketing and clinic operations, translating campaigns into executable plans
• Partner with local clinic leadership to ensure consistent implementation of patient-facing materials
• Resolve operational barriers such as staffing, scheduling, and intake processes affecting marketing activation
• Build repeatable playbooks and toolkits for national and local marketing campaigns
• Own the operational brand calendar and marketing engagement standards
• Create and operationalize patient acquisition programs to drive qualified demand
• Own clinical volume KPIs including new patient volume and appointment conversion
• Translate volume trends and capacity constraints into marketing recommendations
• Partner with clinical leadership to develop accurate patient education resources
• Manage the Community Manager to oversee local partner and patient engagement

Requirements

• Bachelor's degree in Marketing, Business, Healthcare Administration, or related field
• 7-10+ years of experience in marketing operations, healthcare/clinical operations, or practice management
• Proven experience translating marketing strategy into operational execution across multiple locations
• Experience partnering with clinical, provider, or medical stakeholders
• Strong analytical skills with experience in KPI reporting and business outcomes
• Proficiency with CRM, dashboards, and project management tools

Benefits

• Competitive medical, dental, and vision plans
• Paid time off
• Access to BetterHelp therapy sessions
• Commuter benefits and discounted insurance rates
• 401(k) with up to 4% company match
• Comprehensive fertility and parental leave benefits
• Career development opportunities
• Employer-paid life and disability insurance

About the Company

Spring Fertility is a mission-driven organization of physicians and scientists building a leading fertility group grounded in clinical excellence and innovation. We deliver patient-centric, individualized care to help people achieve their goals of building a family.