CRM & Clienteling Manager

Confidential Company; Dubai; On-site; AED 360,000 - 540,000; Full time

Job summary

Confidential Company in Dubai seeks a CRM/Data lead to audit, clean and unify customer data from POS across all stores, building a single client database to power targeted campaigns. You will design RFM segmentation, run clienteling programs via WhatsApp Business and email, set data-capture targets, train store teams, and ensure compliance with UAE PDPL while delivering monthly insights to management.

Experience with CRM tools and advanced Excel is required; SQL skills and a track record of

Qualifications

• Advanced Excel required; SQL or equivalent ability to work with raw POS exports.
• Proven results from clienteling campaigns with measurable lift.
• Experience building a unified client database from POS data.
• Experience with CRM platforms (Zoho, HubSpot, Salesforce) preferred.

Responsibilities

• Audit extract and clean customer data from POS across all stores and build a unified client database.
• Design and run RFM segmentation and monthly insights for management.
• Build clienteling programs via WhatsApp Business and email post-purchase follow-up.
• Set data-capture targets per store and audit compliance weekly on the floor.
• Track ROI, repeat rate, and reactivation revenue by segment.

Skills

RFM segmentation

Clienteling

Advanced Excel

SQL

Data analysis

CRM tools

Training store teams

Tools

Zoho CRM

HubSpot

Salesforce

WhatsApp Business

Job description

Audit extract and clean customer data from POS across all stores build and maintain a single unified client database

• Design and run RFM segmentation VIP repeat lapsed one-time tourist and produce monthly insights for management top-client revenue concentration reactivation opportunities brand cross-shopping
• Build and run clienteling programs via WhatsApp Business and email post-purchase follow up new-arrival outreach lapsed-client reactivation VIP event invitation
• Set data-capture targets per store name phone consent purchase detail on 80 of transactions train store teams and audit compliance weekly on the floor
• Ensure all data capture and outreach complies with UAE PDPL consent at capture opt-out handling
• Select and implement a low-cost CRM clienteling tool suited to our scale own it end to end
• Track and report ROI repeat rate reactivation revenue average spend by segment 5-8 years in retail CRM or clienteling, with at least 3 in luxury/premium fashion or jewelry
• GCC experience strongly preferred
• Advanced Excel required; SQL or equivalent ability to work with raw POS exports strongly preferred
• Proven, measurable results from clienteling campaigns you personally ran (be ready to show numbers: repeat-rate lift, reactivation revenue)
• Demonstrated success improving data-capture discipline in stores - you have trained and held retail teams accountable, not just managed a system
• Working knowledge of WhatsApp Business and at least one CRM platform (Zoho, HubSpot, Salesforce, or a clienteling app)
• Comfortable operating alone without a team or big budget.