Creative Content And Social Media Executive

The Fridge; Dubai; On-site; AED 180,000 - 300,000; Full time

Job summary

The Fridge in Dubai is seeking a Creative Content & Social Media Executive to shape our social narrative for agency, venue, IPs, artists, and events. You’ll turn backstage moments and artist stories into compelling content, driving engagement across social channels.

With 4+ years in creative roles, you’ll own video production, storytelling, and graphic design, delivering sharp copy and fresh ideas while collaborating with photographers and creatives in fast-paced live environments.

Qualifications

• 4+ years of experience in a creative, agency, entertainment, events, music or cultural environment.
• A strong portfolio of social-first content and visual storytelling.
• Strong understanding of Instagram, TikTok and current social trends and formats.
• Confident shooting and editing short-form video independently.
• A strong creative and visual eye with graphic design capabilities.
• Strong English copywriting and communication skills (Arabic is a plus).
• Comfortable working with artists and in fast-paced live environments.
• Genuine interest in music, entertainment and culture.

Responsibilities

• Plan and create content across The Fridge and its IP social channels.
• Develop social-first ideas and campaigns around our agency, venue, IPs, artists and events.
• Shoot and edit Reels, TikToks, interviews, BTS and performance content.
• Find the story behind our projects and turn it into engaging, shareable content.
• Stay ahead of social trends and emerging formats, particularly across Instagram and TikTok.
• Manage day-to-day publishing and community engagement.
• Create and adapt social graphics and digital assets.
• Update and maintain website content, imagery and event information.
• Work with photographers, videographers and other creatives on larger productions.
• Use content performance and insights to continuously improve.

Skills

Social media content creation

Video shooting & editing

Storytelling & copywriting

Instagram & TikTok expertise

Graphic design basics

English copywriting

Arabic language

Tools

Adobe Creative Suite

Final Cut Pro / Premiere

Canva

Job description

Job Description:

Role: Creative Content & Social Media Executive

About The Fridge

The Fridge is a creative force in the regional entertainment industry, pushing boundaries through performing arts and redefining what’s possible in live experiences.

We represent and book talent from grassroots artists to global superstars, while creating bespoke entertainment experiences of all scales,from intimate performances to major cultural events, festivals, arena shows and luxury experiences.

We value creativity, storytelling and creating meaningful connections through everything we do.

The Opportunity

We’re looking for a creative, culturally curious and social-first thinker to join our marketing team as a Creative Content & Social Media Executive.

Working closely with our senior team, you’ll help tell the story of The Fridge across our agency, venue, original IPs and events, turning everything from backstage moments and artist stories to major productions into content people want to watch, share and engage with.

Key Responsibilities

• Plan and create content across The Fridge and its IP social channels.
• Develop social-first ideas and campaigns around our agency, venue, IPs, artists and events.
• Shoot and edit Reels, TikToks, interviews, BTS and performance content.
• Find the story behind our projects and turn it into engaging, shareable content.
• Stay ahead of social trends and emerging formats, particularly across Instagram and TikTok.
• Manage day-to-day publishing and community engagement.
• Create and adapt social graphics and digital assets.
• Update and maintain website content, imagery and event information.
• Work with photographers, videographers and other creatives on larger productions.
• Use content performance and insights to continuously improve.

Requirements

• 4+ years of relevant experience in a creative, agency, entertainment, events, music or cultural environment.
• A strong portfolio of social-first content and visual storytelling.
• Strong understanding of Instagram, TikTok and current social trends and formats.
• Confident shooting and editing short-form video independently.
• A strong creative and visual eye with graphic design capabilities.
• Strong English copywriting and communication skills (Arabic is a plus)
• Comfortable working with artists and in fast-paced live environments.
• Genuine interest in music, entertainment and culture.
• Flexibility to work occasional evenings and weekends around live events.

Why Join Us

Work at the heart of the region’s live entertainment scene — working across artists, original shows, cultural experiences and some of the region’s most exciting live events and productions.

You’ll work closely with our senior team, have the freedom to bring fresh ideas to life, and play a key role in shaping how The Fridge, our venue and our IPs are seen across social.