Social Media Manager

Entourageintl; Dubai; On-site; AED 120,000 - 160,000; Full time

Benefits offered by this job

Dynamic work environment

Collaborative team

Job summary

Entourageintl is seeking a highly creative Social Media Manager based in Dubai. This role involves developing social-first strategies, crafting compelling content, and leading campaign planning across platforms like Instagram and TikTok.

The ideal candidate has 5–7 years of experience and demonstrates strong copywriting skills, alongside knowledge of social media trends and analytics. Join our dynamic team to shape content that drives engagement.

Qualifications

• 5–7 years of experience in social media management, content strategy, or digital marketing.
• Proven experience in developing and executing successful social media strategies.
• Strong knowledge of platform best practices and content formats.

Responsibilities

• Develop and implement platform-specific social media strategies.
• Lead content planning and social media calendars.
• Monitor social media performance and analyze data.

Skills

Social media management

Content strategy

Copywriting

Digital marketing

Tools

Social media analytics tools

Job description

About Us

We are a bold, dynamic creative agency at the intersection of advertising, experiential events, and brand storytelling. We craft unforgettable campaigns, immersive experiences, and captivating content for some of the region’s most influential brands and government entities.

Role Overview

We are looking for a highly creative and strategic Social Media Manager who understands how to capture attention in a crowded digital landscape. This role goes beyond content publishing and community management; we need someone who can develop social-first strategies, create compelling content ideas, craft engaging copy, and lead the planning and execution of campaigns across multiple platforms.

The ideal candidate is both a creative thinker and a strategic planner capable of translating brand objectives into impactful social media initiatives that drive engagement, brand affinity, audience growth, and business results. This role will work closely with creative, strategy, and account teams to ensure all content is relevant, effective, and aligned with client and business goals.

Key Responsibilities

• Develop and implement platform-specific social media strategies across Instagram, TikTok, LinkedIn, X, YouTube, and emerging platforms.
• Lead content planning and social media calendars, ensuring alignment with brand objectives, campaigns, and key business priorities.
• Conceptualize innovative social-first campaigns and content ideas that drive engagement, conversation, and audience growth.
• Write compelling on‑brand copy, captions, and messaging tailored to each platform and audience.
• Develop clear and strategic creative briefs for designers, videographers, editors, and content creators.
• Collaborate with account management teams and clients to understand objectives, priorities, and campaign requirements.
• Manage stakeholder expectations and provide strategic recommendations based on social media insights and performance.
• Stay ahead of industry trends, platform updates, cultural moments, and emerging technologies to identify opportunities for content innovation.
• Monitor social media performance, analyze data, and optimize content and campaigns based on insights and KPIs.
• Ensure brand consistency, tone of voice, and messaging across all social channels.
• Support new business pitches and contribute social media expertise to integrated marketing proposals.
• Mentor and guide junior team members where required.

What We’re Looking For

• 5–7 years of experience in social media management, content strategy, or digital marketing within an agency, media organization, events, or leading brand.
• Proven experience developing and executing successful social media strategies and campaigns.
• Strong copywriting and storytelling skills with a deep understanding of digital culture and audience behavior.
• Experience working with creative, production, and content teams to bring ideas to life.
• Strong knowledge of platform best practices, content formats, analytics, and social media trends.
• Ability to manage multiple projects, stakeholders, and deadlines simultaneously.
• Strong presentation, communication, and client‑facing skills.
• Experience with social media analytics and reporting tools.
• Arabic language proficiency is an advantage.

Why Join Us

• Join a fast‑growing agency that thrives on bold ideas, creativity, and innovation.
• Work with leading brands and exciting campaigns across multiple industries.
• Collaborate with a talented team of strategists, creatives, and marketers.
• Play a key role in shaping content that drives meaningful engagement and business impact.
• Be part of a dynamic environment where great ideas are encouraged and rewarded.