Content Writer

Alkira Real Estate; Dubai; On-site; AED 90,000 - 120,000; Full time

Job summary

Alkira Real Estate in Dubai is seeking a creative Content Writer to develop engaging content and strengthen the company’s online presence. You will craft captions, social media posts, and reels concepts, and work with leadership to implement compelling brand campaigns.

The ideal candidate has experience in the Dubai real estate market, strong storytelling and copywriting skills, and the ability to translate trends into engaging narratives across channels. Availability in Dubai is required.

Qualifications

• Experience in Dubai real estate content creation.
• Strong storytelling and copywriting skills.
• Ability to develop engaging content strategies and concepts.
• Familiarity with social media trends and formats.
• Experience managing or supporting a CEO's social media presence is a plus.

Responsibilities

• Develop original and engaging content ideas for the Dubai real estate market.
• Create captions, social media posts, and reels concepts.
• Support content strategies to enhance brand visibility and online presence.
• Manage content for leadership’s social media profiles.
• Research social media trends and apply creative approaches to content creation.
• Collaborate with internal teams to maintain consistent brand messaging.

Skills

Content writing

Social media strategy

Brand storytelling

Copywriting

Creative writing

Real estate knowledge

Job description

Alkira Real Estate is seeking a creative and skilled Content Writer to develop engaging content and strengthen the company’s online presence. This role is ideal for a content professional who understands the Dubai real estate market and can create compelling stories, social media content, and brand-focused campaigns.

The successful candidate will work closely with leadership to create content strategies, manage digital presence, and develop engaging captions, reels concepts, and creative ideas. Candidates with experience handling a CEO’s Instagram profile and personal branding will be preferred.

Key Responsibilities

• Develop original and engaging content ideas for the Dubai real estate market.
• Create compelling captions, social media posts, and reels concepts.
• Support content strategies to enhance brand visibility and online presence.
• Manage and create content for leadership’s social media profiles.
• Research social media trends and apply creative approaches to content creation.
• Collaborate with internal teams to maintain consistent brand messaging.

Requirements

• Mandatory experience in the Dubai real estate industry.
• Previous experience managing or handling a CEO’s Instagram profile.
• Strong storytelling, copywriting, and creative writing skills.
• Understanding of social media trends and personal branding.
• Ability to develop engaging content strategies and creative concepts.
• Must be currently available in Dubai.

Strong knowledge of

• Real estate content creation and digital storytelling
• Social media platforms, trends, and personal branding
• Copywriting, captions, and content strategy development