Commercial Manager

Lovin Dubai; United Arab Emirates; On-site; AED 300,000 - 500,000; Full time

Job summary

Lovin Dubai, part of Augustus, seeks an experienced Commercial Manager to drive revenue growth and optimize digital media operations across Lovin Dubai, Lovin Abu Dhabi, and 12 Smashi TV verticals.

You will lead commercial strategy, manage high-value client portfolios, oversee LTAs, and build data-driven insights to maximize ROI for both clients and the agency.

Qualifications

• Bachelor’s degree in Marketing, Business, Media, or related field (MBA is a plus).
• Minimum 5–7 years in a digital media agency commercial role with revenue growth.
• Experience managing client portfolios with multi-million-dollar media budgets.

Responsibilities

• Develop and implement the publisher's digital media commercial strategy to achieve revenue targets and profitability.
• Identify and capitalize on new business opportunities in local and GCC markets.
• Drive upselling and cross-selling across client portfolios to grow account revenues.
• Lead pricing strategy development for media services, ensuring competitive positioning and margin optimization.
• Act as the primary commercial liaison for key clients, building and maintaining long-term partnerships.
• Oversee negotiation of media contracts, partnerships, and service agreements with clients and suppliers.
• Build and manage LTAs with key clients for consistent revenue streams.
• Ensure exceptional service delivery and client satisfaction, translating into retention and growth.
• Provide clients with post-campaign reports and data-driven insights and strategic recommendations.
• Oversee commercial performance of paid media campaigns across major digital platforms.
• Collaborate with internal teams to ensure media strategies align with client objectives.
• Analyze market trends and platform updates to inform go-to-market and media investment strategies.
• Lead and mentor a team of Commercial Executives and Account Managers.
• Provide training on commercial best practices and media monetization.
• Align team efforts with agency growth objectives and KPIs.

Skills

Digital media buying

Performance marketing

Programmatic advertising

Negotiation

Client relationship management

Leadership

Education

Bachelor’s degree in Marketing, Business, Media, or related field

MBA (plus)

Tools

CRM systems

Data analytics dashboards

Excel

Job description

Ras Al-Khaimah, United Arab Emirates | Posted on 08/10/2026

We are seeking an experienced and dynamic Commercial Manager to drive revenue growth, optimize digital media operations, and lead strategic client partnerships within elements of Augustus brands, including Lovin Dubai, Lovin Abu Dhabi and the 12 Smashi TV verticals.. The ideal candidate will have a proven background in digital media agencies, strong commercial acumen, and expertise in managing high-value client portfolios and media investments across platforms.This role requires a combination of strategic vision, hands‑on management of commercial activities, and the ability to deliver innovative solutions that maximize ROI for both clients and the agency.

Job Description

Develop and implement the Publisher's digital media commercial strategy to achieve revenue targets and profitability.

Identify and capitalize on new business opportunities in local and Regional markets (GCC).

Drive upselling and cross-selling strategies across client portfolios to grow account revenues.

Lead pricing strategy development for media services, ensuring competitive positioning and margin optimization.

Client Relationship Management

Act as the primary commercial liaison for key clients, building and maintaining long-term partnerships.

Oversee negotiation of media contracts, partnerships, and service agreements with clients and suppliers.

Build and manage Long-Term Agreements (LTAs) with key clients, ensuring mutually beneficial, strategic partnerships that provide consistent revenue streams.

Ensure exceptional service delivery and client satisfaction , translating into account retention and growth.

Provide clients with Post Campaign reports & data-driven insights and strategic recommendations to improve campaign effectiveness and ROI.

Media Planning & Operations

Oversee the commercial performance of paid media campaigns across all major digital platforms (Google, Meta, TikTok, Programmatic, etc.).

Collaborate with internal teams (Media Planners, Buyers, Account Managers, Content Writer, Video Editors & Graphic Designers) to ensure media strategies align with client objectives .

Analyze market trends, audience behavior, and platform updates to inform go-to-market and media investment strategies .

Lead and mentor a team of Commercial Executives, and Account Managers , fostering a high-performance culture.

Provide training and development on commercial best practices, client negotiation, and media monetization.

Align team efforts with agency growth objectives and KPIs .

Reporting & Analytics

Utilize CRM tools to document and track all stages of the client acquisition process , from initial pitching and proposal submission for prospective clients to deal closure.

Monitor and report on commercial performance, revenue forecasts, and profitability to senior management.

Develop and present business reviews and ROI reports for key accounts.

Use data analytics tools and dashboards to inform commercial decisions and drive optimization.

Innovation & Industry Trends

Stay ahead of digital media trends, platform changes, and emerging technologies to maintain a competitive edge.

Introduce innovative commercial models , including performance-based pricing and value-added services.

Represent the agency at industry events, pitches, and conferences , showcasing thought leadership in digital media.

Requirements

Strong understanding of digital media buying, performance marketing, and programmatic advertising .

Excellent negotiation and communication skills with the ability to influence stakeholders.

Strategic thinker with a data-driven and results-oriented approach .

Ability to manage multiple high-value accounts and projects simultaneously in a fast-paced environment.

Strong leadership and team management capabilities.

Academic & Certifications

Bachelor’s degree in Marketing, Business, Media, or a related field (MBA is a plus).

Professional Experience

Minimum 5–7 years of experience in a digital media agency commercial role , with a proven track record of revenue growth.

Experience managing client portfolios with multi-million-dollar media budgets .

Proven expertise in Regional markets (GCC) is a plus.

People

Assist in fostering a high performance led culture; play a central role in recruiting new talent and retention of existing talent in the team/business

Act as a strong leader with the ability to listen effectively and influence a team

Actively contribute to the leadership in terms of agency/sector vision and be seen as a leader – displaying gravitas, managing difficult client relationships, and demonstrating an understanding of business finance

Create and drive initiatives to strengthen skills, promote loyalty, enthusiasm and culture of a practice or the office through training and/or other responsibilities

About Augustus

The consumption of media is ever present, yet the mediums and the means are ever evolving. We are a ‘New Media’ company, born in one of the most dynamic and vibrant cities in the Middle East. Our vision is to establish and maintain a ‘New Order’ of media advertising with data and content at the heart of everything we do.

Augustus is a Middle Eastern digital media company based in Dubai and Riyadh and has been designed to adapt and evolve to this perpetually changing media environment. Our mission is to be the ‘New Media’ company of choice in the Middle East by generating profitable growth through innovation and breaking the mold in marketing communications.

Values

We understand that achieving our mission is based upon strong values and we have identified

three that sit right at our core.

• Ingenuity: There is a bit of genius in everything we do. We take pride in our creative originality.
• Tenacity: Good things come to those who work for them. We always persevere and persist.
• Velocity: High level performance is about speed and momentum. We are fast and agile in how