Channel Marketing Manager

F5, Inc.; Dubai; On-site; AED 300,000 - 420,000; Full time

Job summary

F5, Inc. in Dubai seeks a Channel Marketing Manager to design and execute regional channel marketing plans and programmes across META. You will work with regional partners and distributors, report on KPI performance, and manage MDF budgeting with finance and legal teams.

You will collaborate with regional marketing and sales teams, drive global campaigns locally, and ensure compliance while supporting channel leadership with data-driven insights. Fluency in English and Arabic is preferred.

Qualifications

• Significant experience in channel marketing planning, reporting and development in high-tech sectors (security or networking).
• Experience across Middle East, Turkey and Africa META is highly desirable.
• Fluency in English and Arabic preferred; French/Turkish a plus.
• Proven ability to work with channel sales teams and leadership.
• Budgeting with Opex and MDF budgeting experience.

Responsibilities

• Design and implement regional channel marketing plans and programmes.
• Lead planning with regional partners and distributors and align with global campaigns.
• Provide marketing support to channel sales leadership and teams.
• Report KPIs and MDF performance with data analytics.
• Ensure compliance with fiscal and legal requirements and manage MDF wallet.

Skills

Channel marketing

B2B marketing

Cross-functional collab

Data analytics

Budgeting

Tableau

Marketo

Arabic language

English language

Education

BA/BS in Marketing or related field

Tools

Tableau

Marketo

MS Office

Job description

Roles and Responsibilities

The Channel Marketing Manager is a key contributor to the regional channel sales organisation with complete responsibility for the design and implementation of the regional channel marketing plan and supporting programmes. It offers the candidate significant opportunity to work at a senior level in a cross functional challenging role across the region.

Key deliverables

• Responsible for the creation, execution and performance reporting of F5 s regional channel marketing plans detailing key initiatives and joint marketing campaigns developed in collaboration with regional partners and distributors.
• Ownership of all planning discussions with marketing colleagues from regional partners ensuring a thorough understanding of global campaigns-in-a-box and locally developed campaigns that can be leveraged across the region.
• Provide marketing support to channel sales leadership and team throughout the region.
• Understand the reporting processes within F5 and use data analytics to report on KPIs and marketing contribution to channel from partner activity and partner initiated opportunities.
• Close liaison with local finance and legal teams to ensure compliance with fiscal and legal requirements and appropriate and considered management of MDF budget.
• Manage Vistex MDF wallet loading and performance tracking.
• Participate as an active member in team meetings and activities.
• Responsible for upholding F5 s Business Code of Ethics and for promptly reporting violations of the Code or other company policies.
• Work alongside regional FMM and product specialist marketing teams where local language support is required to support region. 20 of focus

Knowledge, skills and abilities

Significant experience and a proven track record in channel marketing planning, reporting and channel marketing development preferably in a high-tech industry Security and or Networking Applications technology experience.

Experience working across multiple countries and cultures within the Middle East, Turkey and Africa META is highly desirable.

Fluency in Arabic and English is essential proficiency in French or Turkish is a strong advantage.

Proven record of working closely with channel sales teams and sales leadership.

Budgeting responsibility experience planning with both Opex and Contra MDF.

Excellent written and oral communication skills.

Strong ability to work cross-functionally and cross-regionally.

First-class organisation liaison skills and strong project management skills.

Good PC skills particularly Microsoft Outlook Word Excel and PowerPoint.

An understanding of Tableau and Marketo would be valuable.

Qualifications

BA BS degree in a relevant field Marketing Communications or equivalent experience preferred.

Physical demands and work environment

Duties are performed in a normal office environment while sitting at a desk or computer table. Duties require the ability to utilise a computer communicate over the telephone and read printed material.

Duties may require being on call periodically and working outside normal working hours evenings and weekends.

BA/BS degree in a relevant field (Marketing, Communications) or equivalent experience preferred. Significant experience and a proven track record in channel marketing: planning, reporting, and channel marketing development, preferably in a high-tech industry (Security and/or Networking/Applications technology experience). Experience working across multiple countries and cultures within the Middle East, Turkey, and Africa (META) is highly desirable. Fluency in Arabic and English is essential; proficiency in French or Turkish is a strong advantage. Proven record of working closely with channel sales teams and sales leadership. Budgeting responsibility; experience planning with both Opex and Contra MDF. Excellent written and oral communication skills. Strong ability to work cross-functionally and cross-regionally. First-class organisation liaison skills and strong project management skills. Good PC skills, particularly Microsoft Outlook, Word, Excel, and PowerPoint. An understanding of Tableau and Marketo would be valuable.