B2B Marketing Associate — Demand & Partnerships

Confidential

Abu Dhabi

On-site

AED 180,000 - 240,000

Full time

4 days ago
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Job summary

Confidential is seeking a B2B Marketing Executive to drive demand among trade partners, corporate clients, and travel and MICE audiences in the UAE. You will plan and run campaigns that convert partnerships into revenue, while creating sales enablement materials and supporting trade shows and partner events.

You will collaborate with Sales and Partnerships to nurture leads, manage B2B content on digital channels, and track KPI performance.

Qualifications

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 3–5 years of B2B marketing experience, ideally in tourism, hospitality, leisure, or entertainment.
  • Hands-on experience with CRM and marketing automation tools (e.g., Salesforce, HubSpot).
  • Strong copywriting and presentation skills.
  • Analytical mindset with experience reporting on campaign KPIs.
  • GCC market experience preferred.

Responsibilities

  • Plan and execute B2B campaigns across email, LinkedIn, trade platforms, and events.
  • Create sales enablement materials: presentations, brochures, case studies, and partner toolkits.
  • Support trade shows, roadshows, fam trips, and partner events.
  • Work with Sales and Partnerships teams to generate and nurture leads.
  • Manage B2B content on digital channels and partner portals.
  • Track campaign performance and report on leads, conversions, and ROI.
  • Monitor market trends and competitor activity.

Skills

CRM
Marketing automation
Copywriting
Presentations
Analytics
GCC market experience

Education

Bachelor’s degree in Marketing or Business

Tools

Salesforce
HubSpot

Job description

Confidential is seeking a B2B Marketing Executive to drive demand among trade partners, corporate clients, and travel and MICE audiences in the UAE. You will plan and run campaigns that convert partnerships into revenue, while creating sales enablement materials and supporting trade shows and partner events.

You will collaborate with Sales and Partnerships to nurture leads, manage B2B content on digital channels, and track KPI performance.

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