Arabic Loyalty Content & CRM Marketing Executive

csi - landmark group; United Arab Emirates; On-site; AED 90,000 - 150,000; Full time

Job summary

CSi (Customer Strategy Intelligence) within Landmark Group seeks a Content & Marketing Executive (Arabic) to craft customer-facing communications for the Shukran loyalty program. You will manage copy across CRM, emails, push, SMS, app, social, and in-store touchpoints, ensuring on-brand and culturally relevant messaging.

The role blends strong writing with hands-on marketing execution, coordinating with Loyalty Strategy, Digital Marketing, Partnerships, and cross-functional teams in a fast-paced

Qualifications

• Bachelor's degree or higher in Marketing, Communications, Journalism, English, Media, or a related field.
• Strong portfolio of written work across multiple formats and channels is preferred.
• Professional fluency in English and Arabic.

Responsibilities

• Write clear, engaging, customer-focused copy across CRM, email, push notifications, SMS, app, social media, digital, in-store, and partnership communications.
• Translate briefs and messaging frameworks into channel-ready content, adapting tone for audiences and markets.
• Develop and adapt content in English and Arabic with linguistic accuracy and brand alignment.
• Proofread and quality-check all communications before publishing for clarity and consistency.
• Support A/B testing of messaging and content variations and refine copy based on insights.
• Apply learnings from campaigns to improve future content.

Skills

Copywriting

Content creation

Digital marketing

CRM

Marketing execution

Editing

Education

Bachelor's degree in Marketing, Communications, Journalism, English, Media, or related field

Job description

CSi (Customer Strategy Intelligence) within Landmark Group seeks a Content & Marketing Executive (Arabic) to craft customer-facing communications for the Shukran loyalty program. You will manage copy across CRM, emails, push, SMS, app, social, and in-store touchpoints, ensuring on-brand and culturally relevant messaging.

The role blends strong writing with hands-on marketing execution, coordinating with Loyalty Strategy, Digital Marketing, Partnerships, and cross-functional teams in a fast-paced