Analytics-Driven Social Growth & Campaign Specialist

Course; Abu Dhabi; In loco; AED 180.000 - 240.000; Tempo pieno

Descrizione del lavoro

Course is seeking an analytical Social Media Growth & Analytics Specialist to expand audience reach and improve content performance across platforms. You will use platform data, audience insights, and testing to identify what works and translate insights into concrete actions for content and campaign teams.

The ideal candidate has strong numbers fluency, experience with analytics tools, and the ability to present findings to stakeholders. Arabic and English communication is preferred.

Competenze

• Bachelor’s degree in Marketing, Digital Media, Analytics, Statistics, or Communications.
• Strong analytical skills with spreadsheets and performance data.
• Familiar with native analytics and digital reporting tools.
• Ability to interpret metrics and explain implications clearly.
• Fluent Arabic and English communication.
• Experience or projects showing social media growth improvements.
• Certifications or internships are a plus.

Mansioni

• Develop platform-specific plans to increase reach, engagement, and audience growth.
• Analyze account, content, and campaign performance across major platforms.
• Track metrics like reach, impressions, engagement, follower growth, watch time, CTR.
• Establish baselines, set targets, and maintain dashboards.
• Identify high-performing topics, formats, posting times, and distribution opportunities.
• Work with editors and campaign specialists to improve content discoverability.
• Plan structured tests of formats, captions, thumbnails, schedules, and targeting.
• Support paid social campaigns, including audience selection and optimization.
• Assess audience quality and distinguish meaningful growth from low-value activity.
• Present clear findings and practical recommendations to stakeholders.

Conoscenze

Analytical skills

Arabic & English

Interpret metrics

Formazione

Bachelor’s degree in Marketing, Digital Media, Analytics, Statistics, or Communications

Strumenti

Social media analytics tools

Descrizione del lavoro

Course is seeking an analytical Social Media Growth & Analytics Specialist to expand audience reach and improve content performance across platforms. You will use platform data, audience insights, and testing to identify what works and translate insights into concrete actions for content and campaign teams.

The ideal candidate has strong numbers fluency, experience with analytics tools, and the ability to present findings to stakeholders. Arabic and English communication is preferred.