Social Media Account Manager (Arabic & English Speaker)

ADinB - Advertising in Business; Abu Dhabi Emirate; On-site; AED 360,000 - 600,000; Full time

Job summary

ADinB - Advertising in Business is seeking a Senior Social Media Account Manager in Abu Dhabi to lead multi-account strategies across platforms. The role requires fluency in Arabic and English, strong client management, and a data-driven approach to optimize campaigns and deliver measurable results.

You will work with cross-functional teams to create culturally resonant content, manage calendars, and mentor junior staff while driving growth for diverse client portfolios in the UAE.

Qualifications

• 5+ years of proven experience in social media management or senior account roles.
• Ability to develop and implement end-to-end social media strategies that align with client objectives.
• Strong presentation and client-facing skills, with ability to explain insights clearly.

Responsibilities

• Act as the primary point of contact for assigned clients and build trusted relationships.
• Develop, implement, and oversee end-to-end social media strategies for multiple clients.
• Provide strategic counsel on digital trends, campaigns, and performance improvements.
• Manage content calendars and day-to-day posting across platforms (Instagram, Facebook, TikTok, LinkedIn, X, etc.).
• Collaborate with creative teams to produce engaging content in Arabic and English.
• Monitor performance metrics, generate reports, and provide insights and recommendations.
• Mentor junior account executives or coordinators and coordinate with cross-functional teams for integrated campaigns.

Skills

Strategic Social Media

Client Relationship Management

Analytics & Reporting

Bilingual Arabic & English

Tools

Meta Business Suite

TikTok Ads Manager

LinkedIn Campaign Manager

Google Analytics

Job description

About the Role

We are seeking a dynamic and experienced Senior Social Media Account Manager to lead and grow our clients’ digital presence across multiple platforms. The successful candidate will be bilingual (Arabic & English), highly strategic, and capable of managing multiple accounts while delivering measurable impact. This role requires a balance of creativity, analytical skills, and strong client relationship management.

Key Responsibilities

• Act as the primary point of contact for assigned clients, building strong and trusted relationships.
• Develop, implement, and oversee end-to-end social media strategies tailored to each client’s objectives.
• Provide strategic counsel to clients on digital trends, campaigns, and performance improvements.

Content & Campaign Oversight

• Manage content calendars and oversee day-to-day posting across platforms (Instagram, Facebook, TikTok, LinkedIn, X, and others).
• Collaborate with creative teams (designers, videographers, copywriters) to produce engaging content.
• Ensure content reflects cultural relevance and resonates with Arabic- and English-speaking audiences.

Analytics & Optimization

• Monitor performance metrics and generate regular reports with insights and recommendations.
• Optimize content and campaigns for reach, engagement, and conversion.
• Track social trends, algorithms, and emerging platforms to keep client accounts ahead of the curve.
• Mentor and support junior account executives or coordinators.
• Coordinate with cross-functional teams to deliver integrated campaigns.
• Contribute to pitches and proposals for new projects and initiatives when required.

Requirements

• 5+ years of proven experience as a Social Media Manager, Account Manager, or Senior Executive in a digital/creative agency environment.
• Strong knowledge of social media platforms, paid advertising, and analytics tools (Meta Business Suite, TikTok Ads Manager, LinkedIn Campaign Manager, Google Analytics, etc.).
• Strong presentation and client-facing skills, with the ability to explain insights and strategy clearly.
• Ability to manage multiple accounts simultaneously and deliver under tight deadlines.
• Solid understanding of content formats (short-form video, reels, stories, carousels, long-form posts).
• Based in Abu Dhabi with immediate availability preferred.