Social Media Strategist - Arabic Fluent, Growth & Analytics

edirect; Dubai; On-site; AED 67,000 - 100,000; Full time

Benefits offered by this job

Competitive salary

Flexible working hours

Career growth and development

Vibrant collaborative environment

Other benefits

Job summary

edirect is seeking a creative and driven Social Media Executive to join our marketing team in Dubai. You will develop and implement social media strategies to increase brand awareness, engagement, and traffic to our platforms. Salary is negotiable based on experience.

The role requires crafting engaging content, managing accounts, and staying ahead of industry trends to drive growth. You will report to the Marketing Team and collaborate on integrated campaigns.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• Must speak Arabic fluently.
• 1-2 years of experience as a Social Media Executive or similar role.
• Proficient with social media management tools and analytics platforms.
• Excellent written and verbal communication skills.
• Strong understanding of social media algorithms and best practices.
• Creative thinking and ability to generate innovative content ideas.
• Strong analytical skills to interpret data and drive strategies.
• Ability to work in a fast-paced environment and meet deadlines.

Responsibilities

• Develop and execute social media strategies across platforms to achieve marketing goals.
• Create engaging content including text, image, and video to enhance brand presence.
• Manage social media accounts: scheduling, responding to comments/messages, maintain brand consistency.
• Monitor trends, audience preferences, and competitor activities to identify growth opportunities.
• Collaborate with marketing to integrate social media campaigns with overall initiatives.
• Analyze social media performance and generate reports with actionable insights.

Skills

Social media strategy

Content creation

Social media management

Analytics

Communication

Arabic fluency

Education

Bachelor's degree in Marketing, Communications, or related field

Job description

edirect is seeking a creative and driven Social Media Executive to join our marketing team in Dubai. You will develop and implement social media strategies to increase brand awareness, engagement, and traffic to our platforms. Salary is negotiable based on experience.

The role requires crafting engaging content, managing accounts, and staying ahead of industry trends to drive growth. You will report to the Marketing Team and collaborate on integrated campaigns.