Strategic E-commerce Growth & Performance Lead

Placements24; Midrand; On-site; ZAR 900,000 - 1,300,000; Full time

Benefits offered by this job

Competitive salary

Health insurance

Performance bonuses

Professional development

Job summary

Placements24 is seeking an E-commerce Digital Marketing Manager to lead online marketing initiatives, including SEO, SEM, social media, email, and content strategy, to drive traffic and conversions.

Based in Midrand, Gauteng, ZA, the role requires strategic leadership, a track record of profitable campaigns across channels, and collaboration with sales, creative, and web teams to elevate brand presence and achieve ambitious sales targets.

Qualifications

• Bachelor’s degree in Marketing, Business, or Digital Media.
• 7+ years in digital marketing with e-commerce focus.
• Proven success across multiple channels.
• Experience with Google Analytics and GTM.

Responsibilities

• Develop a comprehensive digital marketing strategy to drive online sales.
• Manage paid campaigns across Google Ads, social, and display.
• Oversee SEO to boost organic rankings and traffic.
• Lead social media, content planning, and community engagement.
• Design and deploy email marketing campaigns and automation.
• Create a high-quality content marketing strategy aligned with SEO.
• Analyze campaign performance and customer data for optimization.
• Manage digital marketing budget and resource allocation.

Skills

Digital Marketing

Leadership

Analytics

SEO

SEM

PPC

Social Media

Content Marketing

Email Marketing

Budget Management

Project Management

Education

Bachelor’s in Marketing/Business/Digital Media

Master’s degree (plus)

Tools

Google Analytics

Google Tag Manager

Marketing Automation

Job description

Placements24 is seeking an E-commerce Digital Marketing Manager to lead online marketing initiatives, including SEO, SEM, social media, email, and content strategy, to drive traffic and conversions.

Based in Midrand, Gauteng, ZA, the role requires strategic leadership, a track record of profitable campaigns across channels, and collaboration with sales, creative, and web teams to elevate brand presence and achieve ambitious sales targets.