Sports Marketing & Communications Specialist

Placements24; Benoni; Hybrid; ZAR 420,000 - 640,000; Full time

Benefits offered by this job

Hybrid work arrangement

Job summary

Placements24 in Benoni is seeking a Sports Marketing & Communications Specialist who can blend marketing acumen with storytelling to elevate the brand in the sports industry. You will develop strategies, manage social channels, create compelling content, and support campaigns.

The role offers a hybrid work arrangement with a dynamic team focused on delivering engaging brand experiences and measurable results for events, sponsorships, and digital campaigns.

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• Minimum of 3 years of experience in marketing and communications, preferably within the sports or entertainment industry.
• Proven ability to develop and execute successful marketing strategies.
• Excellent writing, editing, and storytelling skills, with a keen eye for detail.
• Proficiency in social media management tools and content creation platforms.
• Experience with digital marketing, SEO, and SEM is an advantage.
• Strong project management and organizational skills.
• Ability to work collaboratively in a team environment and manage multiple priorities in the dynamic Benoni market.
• A genuine passion for sports and a creative mindset.

Responsibilities

• Develop and implement integrated marketing and communications plans to enhance brand visibility and achieve business objectives.
• Manage and grow social media channels, creating engaging content, and monitoring online conversations.
• Write and edit marketing collateral, press releases, website copy, and other communication materials.
• Coordinate the production of marketing assets, including videos, graphics, and digital advertisements.
• Plan and execute marketing campaigns for events, product launches, and sponsorship activations.
• Monitor media coverage and track campaign performance, providing regular reports on key metrics.
• Collaborate with internal teams (e.g., sales, events, partnerships) to ensure brand consistency and aligned messaging.
• Build and maintain relationships with media contacts, influencers, and key stakeholders.
• Assist in managing the marketing budget and ensuring cost-effective execution of strategies.
• Stay informed about industry trends, competitor activities, and best practices in sports marketing and communications.

Skills

Marketing strategy

Communications

Social media management

Content creation

Storytelling

Digital marketing

SEO/SEM

Budget management

Team collaboration

Education

Bachelor's degree in Marketing, Communications, Public Relations, or related field

Tools

Social media management tools

Content creation platforms

Job description

About the Role

Our client, a dynamic organization at the forefront of the sports industry, is seeking a creative and strategic Sports Marketing & Communications Specialist to join their team, offering a hybrid work arrangement. This role is perfect for an individual who can blend marketing acumen with exceptional communication skills to elevate our client's brand presence and engage with their target audience. You will be responsible for developing and executing comprehensive marketing and communication strategies, managing social media platforms, creating compelling content, and supporting various promotional campaigns. The ideal candidate will have a proven track record in marketing and communications, a deep understanding of the sports landscape, and a passion for storytelling.

Key Responsibilities

• Develop and implement integrated marketing and communications plans to enhance brand visibility and achieve business objectives.
• Manage and grow social media channels, creating engaging content, and monitoring online conversations.
• Write and edit marketing collateral, press releases, website copy, and other communication materials.
• Coordinate the production of marketing assets, including videos, graphics, and digital advertisements.
• Plan and execute marketing campaigns for events, product launches, and sponsorship activations.
• Monitor media coverage and track campaign performance, providing regular reports on key metrics.
• Collaborate with internal teams (e.g., sales, events, partnerships) to ensure brand consistency and aligned messaging.
• Build and maintain relationships with media contacts, influencers, and key stakeholders.
• Assist in managing the marketing budget and ensuring cost-effective execution of strategies.
• Stay informed about industry trends, competitor activities, and best practices in sports marketing and communications.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• Minimum of 3 years of experience in marketing and communications, preferably within the sports or entertainment industry.
• Proven ability to develop and execute successful marketing strategies.
• Excellent writing, editing, and storytelling skills, with a keen eye for detail.
• Proficiency in social media management tools and content creation platforms.
• Experience with digital marketing, SEO, and SEM is an advantage.
• Strong project management and organizational skills.
• Ability to work collaboratively in a team environment and manage multiple priorities in the dynamic **Benoni** market.
• A genuine passion for sports and a creative mindset.

Benefits

This position offers a competitive salary and benefits package, along with the opportunity to work in a fast-paced and exciting industry. Our client provides a creative and collaborative work environment that encourages innovation and professional growth. You will have the chance to shape brand narratives and connect with passionate sports fans. This hybrid role allows for a balance of in-office collaboration in **Benoni** and remote work flexibility, offering a dynamic work-life integration. Join a team committed to excellence and making a significant impact in the sports world.