SEO Specialist - Search Engine Optimization (IT)

AtripleA recruitment & temps; Mbombela; On-site; ZAR 250,000 - 420,000; Full time

Job summary

A recruitment agency is seeking an experienced SEO Specialist in Mbombela. The role involves optimizing web content, conducting keyword analysis, and using Google Analytics for performance monitoring. Suitable candidates should have at least 2 years’ experience in SEO and be Afrikaans-speaking. Excellent communication skills and a background in digital marketing are essential. Flexible salary based on experience is offered, ensuring a competitive package for the right candidate.

Qualifications

• Minimum of 2 years experience as an SEO Specialist.
• Must speak Afrikaans.
• Solid understanding of performance and online customer acquisition.
• Proven SEO and SEM experience with PPC campaigns.

Responsibilities

• Conduct keyword and competitor analysis.
• Optimize CMS sites like WordPress.
• Analyze website performance using Google Analytics.
• Set up Google Analytics and submit in WMT.
• Create content briefs and coordinate with outreach.
• Analyse website performance and campaigns.

Skills

SEO understanding

PPC knowledge

Google Analytics proficiency

Written English skills

Time management

Self-motivation

Education

Degree in Marketing

Tools

Google Analytics

Google Adwords

WordPress

PPC tools

WordPress

Job description

SEO Specialist

Search Engine Optimization

We're looking for an experienced SEO specialist with excellent communication skills who has proven successful Digital marketing experience and can hit the ground running. The role will involve promoting, securing and maximising sales by promoting and managing our products and services via our marketing, social media and search engine optimisation.

This position is in Nelspruit.

Apply: Email cv, qualifications and latest payslip to [e-mail]

Your role will involve:

• Keyword and competitor analysis
• Optimisation of CMS sites (Wordpress experience is essential, Magento experience desirable).
• Metadata and image optimisation
• Google analytics setups, WMT submissions etc
• Text optimisation and adding internal links
• Coordinating with the outreach team and planning topics to target
• Optimise web and blog content
• Assist in the creation of content
• Analysing website performance using Google Analytics including PPC, SEO and Social campaigns.

We're looking for someone with:

• A thorough understanding of SEO, PPC and Google Analytics are essential.
• Google Analytics and Google Adwords certificates.
• Proficient reporting skills, using tools like Google Analytics to report on both SEO and overall campaign performance
• Good written English skills as you'll be responsible for creating landing page content, blog articles and producing low fidelity creative sketches to brief design teams.
• A degree in marketing and any chartered accreditations in marketing will be advantageous but not essential.
• Ability to work and assist across other areas of the department, including PPC, social media, analytics, PR and content marketing.
• Excellent time management and the ability to prioritise simultaneous tasks.
• Self-motivation.

Requirements

• 2 years experience in Sales and Digital Marketing
• 2 years experience as SEO Specialist
• Afrikaans speaking is a MUST
• Proven SEO experience - minimum two years
• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
• Solid understanding of performance, conversion, and online customer acquisition
• In-depth experience with website analytics tools (e.g, Google Analytics, Search Console)
• Experience with PPC tools (e.g. Adwords, YouTube, Facebook)
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Up-to-date with the latest trends and best practices in SEO and SEM

Salary: Negotiable based on experience