Social Media and Content Strategist

Placements24; LegKraal Gate; Hybrid; ZAR 300,000 - 520,000; Full time

Benefits offered by this job

Hybrid work model

Health insurance

Training and development

Creative work environment

Job summary

Placements24 in Mahikeng, North West, seeks a skilled Social Media and Content Strategist to shape online presence, develop engaging content, and drive audience interaction across platforms. Build and execute comprehensive social media strategies aligned with brand goals, leveraging creativity and analytics for impactful campaigns.

The role offers a hybrid work model with opportunities for professional development and a dynamic, innovative team environment.

Qualifications

• Bachelor's degree in marketing, communications, digital media or related field.
• 3+ years in social media management and content strategy.
• Proven track record of growing followers and engagement.
• Excellent copywriting, editing, and visual content creation skills.
• Proficiency with social media management tools (Hootsuite, Buffer) and analytics platforms.
• Strong understanding of digital marketing principles and current best practices.

Responsibilities

• Develop and implement data-driven social media strategies to increase brand awareness and engagement.
• Create, curate, and manage content (text, image, video) for social channels.
• Monitor social media trends, platform updates, and competitor activities.
• Engage with the online community, respond to comments and messages, and foster positive interactions.
• Analyze social media performance metrics and provide regular reports with actionable insights.
• Collaborate with marketing and PR teams to ensure consistent brand messaging across all digital platforms.

Skills

Social media management

Content strategy

Copywriting

Analytics

Digital marketing

Social media tools

Education

Bachelor's degree in Marketing, Communications, Digital Media, or related field

Tools

Hootsuite

Buffer

Job description

About the Role

Our client is seeking an innovative Social Media and Content Strategist to join their dynamic team in Mahikeng, North West . This role is pivotal in shaping the company's online presence, developing engaging content, and driving audience interaction across all social media platforms. You will be responsible for creating and executing comprehensive social media strategies that align with brand objectives and marketing goals. This position offers a fantastic opportunity to leverage your creativity and analytical skills within a growing market, contributing to impactful digital campaigns and enhancing brand visibility.

Key Responsibilities

• Develop and implement data-driven social media strategies to increase brand awareness and engagement.
• Create, curate, and manage compelling content (text, image, video) for various social media channels.
• Monitor social media trends, platform updates, and competitor activities to identify opportunities.
• Engage with the online community, respond to comments and messages, and foster positive interactions.
• Analyze social media performance metrics and provide regular reports with actionable insights.
• Collaborate with marketing and PR teams to ensure consistent brand messaging across all digital platforms.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• 3+ years of experience in social media management and content strategy development.
• Proven track record of growing social media followings and engagement rates.
• Excellent copywriting, editing, and visual content creation skills.
• Proficiency in using social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
• Strong understanding of digital marketing principles and current social media best practices.

Benefits

• Competitive annual salary and performance-based bonuses.
• Hybrid work model offering flexibility and a balance between collaboration and independent work.
• Comprehensive health insurance and wellness benefits.
• Opportunities for ongoing training and professional development in digital marketing.
• A vibrant and forward-thinking work environment with a focus on creativity and innovation.