Senior SEO Specialist - WhatJobs Direct

Placements24; Polokwane; In loco; ZAR 320.000 - 520.000; Tempo pieno

Vantaggi offerti da questo lavoro

Health insurance

Retirement fund contributions

Descrizione del lavoro

Placements24 in Polokwane is seeking a Senior SEO Specialist to enhance online visibility and drive organic traffic across digital platforms. You will work with content creators, developers, and marketing teams to implement data-driven SEO strategies.

The ideal candidate has 4+ years of SEO experience, strong analytical skills, and proficiency with SEO tools. The role is based in Polokwane with opportunities for professional growth and continuous learning.

Competenze

• Bachelor’s degree or equivalent in a related field.
• 4+ years of SEO experience in creative/digital industry.
• Proven track record of increasing organic traffic and rankings.
• Proficient with SEO tools (GA, GSC, SEMrush, Ahrefs, Moz).
• Strong analytical, communication, and data interpretation skills.
• Experience with WordPress or similar CMS.

Mansioni

• Develop and execute comprehensive SEO strategies to improve rankings and traffic.
• Conduct keyword research, competitor analysis, and market trend analysis.
• Perform technical SEO audits and recommend on-page and off-page optimizations.
• Collaborate with content team to create SEO-optimized content.
• Monitor website performance using Google Analytics and SEMrush.
• Stay updated with SEO trends and algorithm updates.
• Identify opportunities for organic growth and implement tactics.
• Coordinate with web developers to ensure technical health and crawlability.
• Manage link-building strategies and outreach campaigns.

Conoscenze

SEO

Keyword research

Analytics

Content collaboration

CMS knowledge (WordPress)

Formazione

Bachelor's degree in Marketing/Communications/CS

Strumenti

Google Analytics

Google Search Console

SEMrush

Ahrefs

Moz

WordPress

Descrizione del lavoro

About the Role

Our client, a prominent entity in the creative and digital sector, is seeking an analytical and results-oriented Senior SEO Specialist to join their growing team in Polokwane . This position is key to enhancing online visibility, driving organic traffic, and optimizing search engine performance across all digital platforms. The ideal candidate will have a deep understanding of search engine algorithms, SEO best practices, and the tools necessary to conduct comprehensive keyword research, technical audits, and performance analysis. You will work closely with content creators, web developers, and marketing teams to implement strategies that improve search rankings and user engagement. This is an exciting opportunity to contribute to significant growth in the vibrant city of Polokwane .

Key Responsibilities

• Develop and execute comprehensive SEO strategies to improve organic search rankings and traffic.
• Conduct in-depth keyword research, competitor analysis, and market trend analysis.
• Perform technical SEO audits and recommend on-page and off-page optimizations.
• Collaborate with the content team to create SEO-optimized content.
• Monitor and report on website performance using tools like Google Analytics and SEMrush.
• Stay up-to-date with the latest SEO trends, algorithm updates, and best practices.
• Identify new opportunities for organic growth and implement innovative SEO tactics.
• Work with web development teams to ensure website technical health and search engine friendliness.
• Manage link-building strategies and outreach campaigns.

Requirements

• Bachelor's degree in Marketing, Communications, Computer Science, or a related field.
• Minimum of 4 years of experience in Search Engine Optimization (SEO), preferably within the creative and digital industry.
• Proven track record of successfully increasing organic traffic and search engine rankings.
• Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.
• Strong understanding of technical SEO, on-page optimization, and off-page strategies.
• Excellent analytical and problem-solving skills, with the ability to interpret data and provide actionable insights.
• Strong written and verbal communication skills.
• Experience with content management systems (e.g., WordPress).
• Ability to work independently and as part of a team.

Benefits

This role offers a competitive salary, a comprehensive benefits package including health insurance and retirement fund contributions, and opportunities for professional development and continuous learning. The position is based in our office in Polokwane , offering a stable and collaborative work environment. Join a forward-thinking company committed to digital excellence.