Senior Public Relations Strategist

Placements24; Randburg; Hybrid; ZAR 900,000 - 1,300,000; Full time

Benefits offered by this job

Fully remote

Job summary

Placements24 seeks a Senior Public Relations Strategist to lead the creation and execution of cutting-edge PR campaigns with a strong strategic focus. This remote role maintains a significant Randburg, Gauteng presence and requires guiding senior leadership while mentoring junior team members.

You will drive integrated communications, media relations, and crisis planning, aligning PR with business goals and measuring ROI across initiatives.

Qualifications

• Master's degree in Public Relations, Communications, Marketing, or a related field.
• A minimum of 10 years of progressive experience in public relations, with a strong focus on strategic planning and execution.
• Proven track record of developing and leading successful, integrated PR campaigns.
• Exceptional strategic thinking, analytical, and problem-solving skills.
• Superior written, verbal, and presentation communication abilities.
• Extensive experience in media relations, crisis management, and stakeholder engagement.
• Demonstrated ability to lead and manage teams, preferably in a remote setting.
• Proficiency in PR analytics and reporting tools.

Responsibilities

• Develop and oversee the implementation of innovative public relations strategies.
• Conduct in-depth research and analysis to inform strategic planning.
• Manage high-level media relations and cultivate relationships with key influencers and thought leaders.
• Oversee crisis communication planning and response.
• Develop compelling narratives and messaging frameworks for various campaigns.
• Guide and mentor junior PR team members.
• Measure and report on the effectiveness of PR initiatives, demonstrating ROI.
• Collaborate with senior leadership and cross-functional teams to align PR efforts with business goals.
• Stay ahead of industry trends and emerging communication technologies.

Skills

Strategic thinking

Analytical skills

Media relations

Crisis management

Stakeholder engagement

Team leadership

PR analytics

Education

Master's degree in Public Relations or related field

Job description

About the Role

Our client, a leader in the Media & PR sector, is seeking a highly strategic and experienced Senior Public Relations Strategist for a remote position, with a significant presence in Randburg, Gauteng. This senior role is responsible for conceptualizing, developing, and executing cutting-edge PR strategies that elevate brand reputation and achieve business objectives. The ideal candidate will possess a deep understanding of integrated communications, media trends, and audience engagement. This is an exceptional opportunity to drive impactful PR initiatives from anywhere, contributing to the success of a well-respected organization.

Key Responsibilities

• Develop and oversee the implementation of innovative public relations strategies.
• Conduct in-depth research and analysis to inform strategic planning.
• Manage high-level media relations and cultivate relationships with key influencers and thought leaders.
• Oversee crisis communication planning and response.
• Develop compelling narratives and messaging frameworks for various campaigns.
• Guide and mentor junior PR team members.
• Measure and report on the effectiveness of PR initiatives, demonstrating ROI.
• Collaborate with senior leadership and cross-functional teams to align PR efforts with business goals.
• Stay ahead of industry trends and emerging communication technologies.

Requirements

• Master's degree in Public Relations, Communications, Marketing, or a related field.
• A minimum of 10 years of progressive experience in public relations, with a strong focus on strategic planning and execution.
• Proven track record of developing and leading successful, integrated PR campaigns.
• Exceptional strategic thinking, analytical, and problem-solving skills.
• Superior written, verbal, and presentation communication abilities.
• Extensive experience in media relations, crisis management, and stakeholder engagement.
• Demonstrated ability to lead and manage teams, preferably in a remote setting.
• Proficiency in PR analytics and reporting tools.
• Experience in the Randburg or broader Gauteng corporate landscape is a plus.

Benefits

• A competitive annual salary of R .
• Fully remote work arrangement offering significant flexibility.
• Opportunity to shape and lead high-impact PR strategies for a leading company.
• Extensive opportunities for professional growth and development.
• Work with a highly experienced and dynamic team.
• Direct influence on brand reputation and market positioning.