Senior Pharmaceutical Marketing Manager

Placements24; Randburg; Hybrid; ZAR 1,000,000 - 1,500,000; Full time

Benefits offered by this job

Executive salary & bonus

Health and vision insurance

Retirement plan

Paid time off

Professional development

Hybrid work model

Equity options

Job summary

Placements24 is seeking a Senior Pharmaceutical Marketing Manager for a hybrid role in Randburg, Gauteng. You will develop and execute comprehensive marketing strategies for key pharmaceutical products, drive market share, and meet commercial objectives.

The ideal candidate has 5-7 years in pharmaceutical marketing, with deep knowledge of the industry, multi-channel campaigns, and strong leadership skills. Regular in-person and virtual stakeholder engagement is expected.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Pharmacy, or related field; MBA or advanced degree preferred.
• 5-7 years of pharmaceutical marketing experience with a proven track record.
• Knowledge of pharmaceutical market dynamics, regulatory environment, and multi-channel campaigns.

Responsibilities

• Develop and implement annual marketing plans and strategies for pharmaceutical products.
• Conduct market research, competitive analysis, and customer segmentation to identify opportunities.
• Create multi-channel campaigns (digital, print, professional engagement).
• Collaborate with sales to develop tools, training materials, and promotional programs.
• Manage marketing budgets and track ROI.
• Work with medical affairs to ensure accuracy and compliance of materials.
• Lead cross-functional teams aligning marketing with product lifecycle goals.
• Monitor market trends and adjust strategies as needed.
• Ensure marketing activities comply with industry regulations and ethics.
• Present plans and results to senior management and stakeholders.
• Identify and engage key opinion leaders (KOLs) for product adoption.

Skills

Marketing leadership

Market research

Strategic planning

Cross-functional collaboration

Digital marketing

Budget management

Education

Bachelor’s degree in Business Administration

Bachelor’s degree in Marketing

Bachelor’s degree in Pharmacy

MBA or advanced degree

Tools

Marketing automation platforms

CRM systems

Job description

About the Role

Our client, a leading pharmaceutical company known for its innovative therapies, is seeking a dynamic Senior Pharmaceutical Marketing Manager to join their team in **Randburg**, Gauteng. This hybrid role offers the perfect blend of on-site collaboration and remote flexibility. You will be responsible for developing and executing comprehensive marketing strategies for our key pharmaceutical products, driving market share, and achieving commercial objectives. This role requires a deep understanding of the pharmaceutical market, competitor analysis, customer segmentation, and multi-channel marketing tactics. You will work closely with sales, medical affairs, and R&D teams to ensure alignment and maximize product impact. The ideal candidate will possess strong analytical skills, creative thinking, and proven leadership abilities. This is a significant opportunity to shape the marketing direction of impactful pharmaceutical products within a company that values innovation and patient‑centricity, based in the bustling commercial hub of **Randburg**. The company provides a stimulating environment for marketing professionals to thrive and make a tangible difference. Your strategic vision will be key to our continued success in the market. This role requires regular engagement with key stakeholders both in-person and virtually.

Key Responsibilities

• Develop and implement annual marketing plans and strategies for assigned pharmaceutical products.
• Conduct market research, competitive analysis, and customer segmentation to identify market opportunities and challenges.
• Create and execute multi-channel marketing campaigns, including digital, print, and professional engagement initiatives.
• Collaborate with the sales force to develop effective sales tools, training materials, and promotional programs.
• Manage marketing budgets, ensuring optimal allocation of resources and tracking ROI.
• Work closely with the medical affairs team to ensure scientific accuracy and compliance of marketing materials.
• Lead cross-functional teams to align marketing strategies with product lifecycle management and business objectives.
• Monitor market trends, product performance, and competitor activities, adjusting strategies as needed.
• Ensure all marketing activities comply with pharmaceutical industry regulations and ethical standards.
• Present marketing plans, strategies, and results to senior management and key stakeholders.
• Identify and engage key opinion leaders (KOLs) to support product adoption and advocacy.

Requirements

• Bachelor's degree in Business Administration, Marketing, Pharmacy, or a related field; MBA or advanced degree preferred.
• Minimum of 5-7 years of experience in pharmaceutical marketing, with a proven track record of success.
• In-depth knowledge of the pharmaceutical industry, including market dynamics, therapeutic areas, and regulatory environment.
• Demonstrated experience in developing and executing integrated marketing campaigns across various channels.
• Strong analytical and strategic thinking skills, with the ability to translate market insights into actionable plans.
• Excellent communication, presentation, and interpersonal skills.
• Proven ability to lead cross-functional teams and influence stakeholders at all levels.
• Experience in digital marketing and leveraging marketing automation platforms is highly desirable.
• Ability to manage multiple projects simultaneously and meet tight deadlines.
• Must be able to work effectively in a hybrid model, requiring presence in **Randburg** for key meetings and collaboration.
• Financial acumen and experience managing significant marketing budgets.

Benefits

• Our client offers a competitive executive salary and bonus structure, commensurate with experience.
• Comprehensive health, dental, and vision insurance are provided.
• A retirement savings plan with generous employer contributions is available.
• Ample paid time off, including vacation and sick leave, is granted.
• Opportunities for professional growth through leadership development programs, industry conferences, and specialized training.
• The hybrid work model provides flexibility and promotes work-life integration.
• Our client fosters an innovative and collaborative corporate culture.
• Access to cutting-edge market intelligence tools and resources.
• Potential for stock options or equity participation.
• A stimulating work environment in **Randburg**.
• Opportunities for career advancement within a growing global organization.
• Regular team-building activities and social events.