Pharmaceutical Marketing Manager

Placements24; LegKraal Gate; On-site; ZAR 800,000 - 1,200,000; Full time

Benefits offered by this job

Competitive salary

Medical benefits

Retirement benefits

Leadership development

Professional growth

Job summary

Placements24 is seeking a Pharmaceutical Marketing Manager based in Mahikeng, North West, to drive market growth and brand development. You will shape strategies, analyze markets, and lead cross-functional teams to deliver successful campaigns and product launches.

The role requires a strong background in pharmaceutical marketing, leadership capabilities, and a strategic, results-driven mindset to position products effectively in a competitive healthcare market.

Qualifications

• Bachelor-level degree in marketing, business administration, pharmacy, or related field.
• 5-7 years of marketing experience in pharmaceutical/healthcare industries.
• Proven track record of successful product launches and campaigns.
• Strong understanding of pharmaceutical market dynamics, regulatory environment and commercialization strategies.

Responsibilities

• Develop and execute innovative marketing strategies and plans for assigned products.
• Conduct market research and competitor analysis to identify opportunities and challenges.
• Oversee integrated marketing campaigns across digital, print, and events.
• Lead product launches from conception through post-launch evaluation.
• Collaborate with sales, medical affairs, regulatory, and R&D to align messaging and strategy.
• Manage marketing budgets and relationships with key stakeholders.

Skills

Pharmaceutical marketing

Product launches

Market analysis

Leadership

Digital marketing

Strategic thinking

Communication skills

Education

Bachelor's degree in Marketing/Business Admin/Pharmacy

MBA or advanced degree

Job description

About the Role

Our client, a leading pharmaceutical company renowned for its innovative therapeutic solutions, is seeking a strategic and dynamic Pharmaceutical Marketing Manager to drive market growth and brand development. This role is based in Mahikeng, North West , and is pivotal in shaping and executing comprehensive marketing strategies for our client's product portfolio. The Marketing Manager will be responsible for market analysis, campaign development, product launch execution, and cross-functional collaboration. We are looking for a forward-thinking individual with a proven track record in pharmaceutical marketing, exceptional leadership skills, and a deep understanding of the healthcare market dynamics. Your expertise will be crucial in positioning our client's products effectively and achieving commercial success. This role demands creativity, analytical prowess, and a results-oriented approach.

Key Responsibilities

• Develop and implement innovative marketing strategies and plans to achieve business objectives for assigned products.
• Conduct market research and competitor analysis to identify opportunities and challenges.
• Oversee the development and execution of integrated marketing campaigns across various channels (digital, print, events).
• Manage product launches from conception through to post-launch evaluation.
• Collaborate with sales, medical affairs, regulatory affairs, and R&D teams to ensure cohesive brand messaging and strategy.
• Manage marketing budgets effectively, ensuring optimal return on investment.
• Develop and maintain strong relationships with key stakeholders, including healthcare professionals and industry influencers.
• Monitor market trends and adapt marketing strategies accordingly to maintain competitive advantage.
• Measure and report on the effectiveness of marketing initiatives.
• Lead and mentor a team of marketing professionals, fostering a collaborative and high-performing environment.

Requirements

• Bachelor's degree in Marketing, Business Administration, Pharmacy, or a related field; MBA or advanced degree preferred.
• Minimum of 5-7 years of experience in marketing within the pharmaceutical or healthcare industry.
• Proven track record of successful product launches and marketing campaign execution.
• Strong understanding of pharmaceutical market dynamics, regulatory environment, and commercial strategies.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Exceptional communication, presentation, and interpersonal skills.
• Demonstrated leadership capabilities and experience managing cross-functional teams.
• Proficiency in digital marketing strategies and tools.
• Experience in the Mahikeng, North West region or broader South African pharmaceutical market.
• Ability to thrive in a fast-paced, results-driven environment.

Benefits

• Our client offers a highly competitive salary, comprehensive medical and retirement benefits, and significant performance-based bonuses.
• Employees benefit from extensive opportunities for professional growth, leadership development, and exposure to a wide range of therapeutic areas.
• This role provides the chance to make a substantial impact on the company's commercial success and patient reach.
• Join a collaborative and innovative team within a respected pharmaceutical organization.
• We are committed to fostering a work-life balance and offer a stimulating professional environment in Mahikeng, North West .
• Your contributions will be recognized and rewarded.