Senior Media Analytics Lead - Hybrid

Placements24; Bloemfontein; Hybride; ZAR 350 000 - 550 000; Plein temps

Avantages offerts par ce poste

Hybrid work arrangement

Access to advanced analytical tools

Pension fund and medical aid

Paid leave and public holidays

Résumé du poste

Placements24 is seeking a Senior Media Analyst in Bloemfontein, Free State, ZA. The role blends in-office collaboration with remote flexibility and focuses on monitoring, analyzing, and reporting media coverage and sentiment for multiple clients.

The ideal candidate will have a strong quantitative background, excellent analytical skills, and proficiency in media metrics and trends. The position offers a hybrid work model and opportunities to influence strategy with data-driven insights.

Qualifications

• Bachelor's degree in Statistics, Economics, Marketing, Communications, Journalism, or a related quantitative field.
• Minimum of 4 years of experience in media analysis or related analytical role.
• Strong analytical and quantitative skills with ability to interpret complex data sets.

Responsabilités

• Monitor and analyze media coverage across print, broadcast, online, and social media.
• Evaluate media sentiment and identify key themes and trends.
• Measure impact and effectiveness of PR and communication campaigns.
• Develop reports and presentations for clients with key findings and insights.
• Utilize media monitoring and analytics tools to extract and analyze data.
• Provide strategic recommendations to inform communication strategies.
• Collaborate with PR and communications teams to ensure data accuracy.
• Stay updated on media trends, technologies, and analytics methods.
• Support junior analysts in data collection and analysis tasks.

Connaissances

Analytical thinking

Data interpretation

Report writing

Formation

Bachelor's in quantitative field

Outils

Excel

SPSS

R

Description du poste

Placements24 is seeking a Senior Media Analyst in Bloemfontein, Free State, ZA. The role blends in-office collaboration with remote flexibility and focuses on monitoring, analyzing, and reporting media coverage and sentiment for multiple clients.

The ideal candidate will have a strong quantitative background, excellent analytical skills, and proficiency in media metrics and trends. The position offers a hybrid work model and opportunities to influence strategy with data-driven insights.