Senior E-commerce Performance Analyst

Placements24; Mbombela (Nelspruit); Hybride; ZAR 600 000 - 900 000; Plein temps

Avantages offerts par ce poste

Performance bonus

Remote work

Professional development

Conference attendance

Home office allowance

Medical and retirement benefits

Résumé du poste

Placements24 is seeking a Senior E-commerce Performance Analyst to join a fully remote team. You will dive into large datasets, identify trends, and translate insights into strategies that optimize the customer journey and marketing effectiveness.

The role requires strong analytics, collaboration, and the ability to influence decisions from home. Responsibilities include developing dashboards, conducting deep-dive analyses, and building predictive models to forecast sales and marketing ROI.

Qualifications

• Minimum of 5 years of experience in data analysis or BI with ecommerce focus.
• Advanced proficiency in GA4, Adobe Analytics, or similar platforms.
• Expertise in data manipulation using SQL, Excel, and Python/R.
• Experience with data visualization tools such as Tableau or Power BI.
• Strong understanding of ecommerce metrics, customer journey mapping, and marketing attribution models.
• Excellent analytical, problem-solving, and communication skills.
• Ability to translate complex data into clear, actionable business insights.
• Experience collaborating in remote or distributed teams.

Responsabilités

• Analyze large datasets related to website traffic, user behavior, sales, marketing campaigns, and customer data to identify trends and opportunities.
• Develop and maintain dashboards and reports tracking key ecommerce KPIs and provide actionable insights to stakeholders.
• Conduct deep-dive analyses of conversion funnels, customer segmentation, and marketing channel performance.
• Perform A/B testing analysis and provide optimization recommendations.
• Collaborate with marketing, product, and operations teams to support data-informed initiatives.
• Identify anomalies and investigate performance fluctuations with clear explanations and actions.
• Develop predictive models to forecast sales, customer behavior, and marketing ROI.
• Present findings clearly to both technical and non-technical audiences.
• Stay updated on analytics tools, techniques, and best practices.

Connaissances

5+ years ecommerce analytics

GA4

Adobe Analytics

Tableau

Power BI

Customer journey mapping

Marketing attribution

Communication skills

Remote collaboration

Formation

Bachelor's degree in Statistics/Mathematics/Economics/CS

Outils

SQL

Excel

Python

Description du poste

About the Role

Our client, a cutting-edge e-commerce innovator, is seeking a highly analytical and forward-thinking Senior E-commerce Performance Analyst to join their fully remote team. This role is critical for driving data-informed decision-making across all facets of the online business. You will be responsible for diving deep into complex datasets, identifying trends, uncovering insights, and translating them into actionable strategies that optimize the customer journey, enhance marketing effectiveness, and boost overall e-commerce performance. As a remote-first organization, we seek individuals who are self-motivated, possess exceptional analytical skills, and thrive in a collaborative virtual environment. This is a unique opportunity to leverage your expertise to directly influence the growth and success of a leading digital commerce company, working from the convenience of your home office.

Key Responsibilities

• Analyze large datasets related to website traffic, user behavior, sales, marketing campaigns, and customer data to identify key trends and opportunities.
• Develop and maintain dashboards and reports that track critical e-commerce KPIs, providing actionable insights to stakeholders.
• Conduct deep-dive analyses into conversion funnels, customer segmentation, and marketing channel performance.
• Perform A/B testing analysis and provide recommendations for optimization.
• Collaborate with marketing, product, and operations teams to support strategic initiatives with data insights.
• Identify anomalies and investigate performance fluctuations, providing clear explanations and recommended actions.
• Develop predictive models to forecast sales, customer behavior, and marketing ROI.
• Present findings and recommendations clearly and concisely to both technical and non-technical audiences.
• Stay abreast of the latest analytics tools, techniques, and industry best practices.

Requirements

• Minimum of 5 years of experience in data analysis, business intelligence, or a related role, with a strong focus on e-commerce analytics.
• Advanced proficiency in web analytics tools such as Google Analytics (GA4), Adobe Analytics, or similar platforms.
• Expertise in data manipulation and analysis using tools like SQL, Excel, and potentially Python/R.
• Experience with data visualization tools (e.g., Tableau, Power BI) is highly desirable.
• Strong understanding of e-commerce metrics, customer journey mapping, and marketing attribution models.
• Excellent analytical, problem-solving, and critical thinking skills.
• Ability to translate complex data into clear, actionable business insights.
• Exceptional communication and presentation skills, with experience in remote collaboration.
• Bachelor's degree in Statistics, Mathematics, Economics, Computer Science, or a related quantitative field.

Benefits

• Competitive salary and performance-based bonus structure.
• Fully remote work environment, offering maximum flexibility.
• Opportunities for professional development, certifications, and attending conferences.
• Collaborative and intellectually stimulating virtual team culture.
• Allowance for home office setup and internet connectivity.
• Contribution to medical and retirement savings.