Senior Digital Communications Manager

Placements24; Johannesburg; Hybrid; ZAR 900,000 - 1,200,000; Full time

Benefits offered by this job

Fully remote work

Health insurance

Retirement plan

Generous PTO

Professional development

Job summary

Placements24 is seeking a Senior Digital Communications Manager to lead our online presence from a fully remote position. You will drive the digital communications strategy, oversee the website, SEO, content marketing, and social media across channels, and manage a remote team to deliver measurable engagement.

The role requires 7+ years in digital communications, strong leadership, and a data-driven approach to decision-making.

Qualifications

• Master's or Bachelor's degree in Digital Marketing, Communications, Marketing, or a related field.
• 7+ years of experience in digital communications with a track record in managing complex digital strategies.
• Extensive experience with website CMS (WordPress), SEO/SEM, social media management tools, and analytics platforms (Google Analytics).
• Strong understanding of content marketing, email marketing, and online advertising.
• Excellent leadership, project management, and communication skills.
• Ability to translate strategic ideas into actionable plans and manage remote teams.

Responsibilities

• Develop and implement a comprehensive digital communications strategy aligned with business objectives.
• Lead website management, SEO optimization, and analytics-driven improvements.
• Oversee social media strategy and content across platforms.
• Create and distribute digital content including blogs, videos, and infographics.
• Monitor analytics, campaign performance, and online reputation management.
• Manage online advertising campaigns (SEM/PPC) and assess effectiveness.
• Collaborate with marketing, product, and sales to ensure integrated digital communications.
• Mentor and lead a remote team of digital communication professionals.
• Stay ahead of digital trends and best practices.

Skills

Digital strategy

SEO/SEM

Analytics

CMS (WordPress)

Leadership

Remote team management

Content marketing

Education

Master's degree in Digital Marketing

Bachelor's degree in Communications

Tools

WordPress

Google Analytics

Social media management tools

Email marketing platforms

Job description

About the Role

Our client is looking for an accomplished and visionary Senior Digital Communications Manager to lead their online presence. This is a crucial, fully remote role, allowing you to shape and execute our digital communication strategy from anywhere. You will be responsible for overseeing all aspects of our digital communications, including website management, social media strategy, content marketing, and online reputation management. The ideal candidate is a strategic thinker with a deep understanding of digital platforms, SEO, SEM, and analytics. You will drive engagement, build brand loyalty, and ensure a cohesive and impactful online narrative. We seek a results-oriented leader who can inspire a remote team and collaborate effectively with cross-functional departments to achieve ambitious digital communication goals.

Key Responsibilities

• Develop and implement a comprehensive digital communications strategy aligned with business objectives.
• Manage and optimize the company website, ensuring user-friendliness, content accuracy, and SEO best practices.
• Lead the development and execution of social media strategies across all relevant platforms.
• Oversee the creation and distribution of digital content, including blog posts, articles, videos, and infographics.
• Monitor and analyze website traffic, social media engagement, and campaign performance using analytics tools.
• Manage online advertising campaigns (SEM/PPC) and assess their effectiveness.
• Develop and implement strategies for online reputation management and crisis communication.
• Collaborate with marketing, product, and sales teams to ensure integrated digital communications.
• Stay abreast of emerging digital trends, tools, and best practices.
• Lead, mentor, and inspire a remote team of digital communication professionals.

Requirements

• Master's degree or Bachelor's degree in Digital Marketing, Communications, Marketing, or a related field.
• 7+ years of experience in digital communications, with a proven track record in managing complex digital strategies.
• Extensive experience with website CMS (e.g., WordPress), SEO/SEM, social media management tools, and analytics platforms (e.g., Google Analytics).
• Strong understanding of content marketing, email marketing, and online advertising.
• Excellent leadership, project management, and communication skills.
• Ability to think strategically and translate complex ideas into actionable plans.
• Demonstrated experience in managing remote teams and projects effectively.
• Strategic mindset with a data-driven approach to decision-making.
• Experience with online reputation management and crisis communications is essential.

Benefits

• Highly competitive salary and bonus structure.
• Fully remote work flexibility.
• Comprehensive health, dental, and vision insurance.
• Generous retirement savings plan with company contributions.
• Significant paid time off and flexible working arrangements.
• Opportunities for continuous learning and professional development.
• Lead a high-performing remote team and drive significant digital impact.