Senior Content Strategist: SEO-Driven Storytelling Lead

Placements24; Gqeberha; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Medical aid

Professional development

Generous annual leave

Retirement plan contributions

Job summary

Placements24 in Port Elizabeth is seeking a Senior Content Strategist to lead data-driven content initiatives for a diverse client portfolio. You will drive engagement and SEO performance by developing and executing strategic content plans.

You will collaborate with design, marketing and development teams to ensure on-brand, high-quality content across blogs, websites, social channels and video scripts, while mentoring junior creators and staying ahead of industry trends.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, English, or related field.
• 5-7 years of experience in content strategy, content marketing, or similar role.
• Proven ability to develop and execute content strategies that drive engagement and objectives.
• Strong understanding of SEO and content optimization.

Responsibilities

• Develop comprehensive content strategies aligned with client goals and audience needs.
• Conduct audience research, keyword analysis, and content audits.
• Oversee creation of high-quality content across formats (blogs, articles, website copy, social, video scripts).
• Ensure content is optimized for SEO and UX.
• Manage content calendars and editorial workflows for multiple clients.
• Collaborate with designers, developers, and marketing teams for cohesive campaigns.
• Analyze content performance using analytics tools and provide optimization insights.
• Stay current with content marketing trends and SEO best practices.
• Develop content guidelines and style guides for clients.
• Mentor junior content creators and provide feedback.

Skills

Content strategy

SEO

Project management

Editorial writing

Communication

Education

Bachelor's degree in Marketing/Communications

Tools

Google Analytics

CMS

Keyword research tools

Job description

Placements24 in Port Elizabeth is seeking a Senior Content Strategist to lead data-driven content initiatives for a diverse client portfolio. You will drive engagement and SEO performance by developing and executing strategic content plans.

You will collaborate with design, marketing and development teams to ensure on-brand, high-quality content across blogs, websites, social channels and video scripts, while mentoring junior creators and staying ahead of industry trends.