Content Marketing Lead - Hybrid, SEO & Growth Leader

Placements24; Gqeberha; Hybrid; ZAR 700,000 - 1,100,000; Full time

Job summary

Placements24 in Port Elizabeth seeks a Content Marketing Lead to shape and execute our content strategy. You will oversee engaging content across blogs, whitepapers, case studies and social updates to attract, engage and convert target audiences in a hybrid work setup.

You will manage an editorial calendar, collaborate with subject experts and designers, optimize content for SEO using WordPress and Google Analytics, mentor junior creators, and report on performance to drive brand awareness and

Qualifications

• Bachelor's degree in Marketing, English, Journalism or Communications.
• Minimum 5 years in content marketing or related role.
• Proven ability to develop content that drives engagement and leads.
• Excellent writing, editing and proofreading skills.
• Strong SEO knowledge and content optimization.
• Experience with WordPress CMS.
• Strong leadership and collaboration skills.

Responsibilities

• Develop and implement a comprehensive content marketing strategy.
• Oversee creation of blog posts, whitepapers, case studies and more.
• Manage editorial calendar to ensure consistent content flow.
• Collaborate with SMEs, designers and marketing colleagues.
• Optimize content for SEO and organic visibility.
• Analyze content performance and provide actionable insights.
• Lead and mentor junior content creators.
• Stay updated on industry trends and tools.

Skills

Content marketing

Lead generation

SEO

Editorial planning

Leadership

Education

Bachelor's degree in Marketing, English, Journalism, Communications

Tools

WordPress

Google Analytics

Job description

Placements24 in Port Elizabeth seeks a Content Marketing Lead to shape and execute our content strategy. You will oversee engaging content across blogs, whitepapers, case studies and social updates to attract, engage and convert target audiences in a hybrid work setup.

You will manage an editorial calendar, collaborate with subject experts and designers, optimize content for SEO using WordPress and Google Analytics, mentor junior creators, and report on performance to drive brand awareness and